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5 important factors of writing SEO friendly content

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Qais Barat ali
5 important factors of writing SEO friendly content

It is a fact that if the On-Page SEO of your website is on point than it actually covers about 80% of the SEO process of your website.

The On-page SEO of your website comprises of many different aspects such as design, coding, images, speed, and responsiveness of your website on different devices. One other important aspect of your website and its On-page SEO is content creation. Whatever information you add on your website, whether it is on the home page or inner pages, is collectively called the content of your website.

Needless to say that if you want your business website to succeed, then the content on your website must be on point and you cannot afford an ill-written content on your website. In fact, your content must be SEO friendly where it allows search engines to identify the topic of your content and connect it with the search queries related to that topic and rank your website.

There are certain factors which must accompany a content in order for it to become an SEO friendly content and if you are an SEO expert Melbourne then this should be a great informative read for you.

Use H1 headings and subheading

Using H1 tags in your headings and similarly, H2 and H3 tags in subheadings is a great practice in On-page SEO. Search engines use the H1 tag in your heading to identify what you are talking about, secondly using a keyword in your heading is regarded as a great ranking factor. It allows users to navigate through the page fairly easily.

Internally link your content

Linking your content internally to your other services and inner pages is quite important. It allows the search engine crawler to crawl through different pages on your website very easily. This also allows the user to navigate between pages with considerable comfort. And if the user is satisfied you can rest assured of your website ranking

Length and relevancy of your content

One part of content optimization is the length of your content. It is recommended that the length of your content should be around 1000 words as content with more information and detail tend to attract the user. But you have to make sure the information you are adding is completely relevant otherwise it will do more harm than benefit. The user wants relevant information, which solves his problem if he cannot find that he will most probably leave.

It is a great practice to add some light humor and infographics in your content to engage the user.

One important tactic some SEO experts Melbourne use is that they provide the solution of their user in the first two sentences or line of the content. This automatically attracts the user.

Keywords must be substituted wisely

Keywords require a great deal of research and it requires a lot of time and hard work to get the right keywords for your content. When you have done that you cannot allow your keywords research to waste by substituting them erroneously.

The keyword must be placed in the content such that the reader cannot identify it as a keyword, stuffing of keyword is completely unprofessional and since the Panda update by Google stuffing keywords can penalize your website.

Shareable content

It is a great practice to share your content on social media platforms. The blogs you write for online marketing should be shareable, in order to achieve that add social media buttons on your site for users to share your content and increase users.

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