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Be the king of a brand name with digital marketing strategies

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Riccardo Pollini
Be the king of a brand name with digital marketing strategies

Digital marketing is not just here to stay but is being renewed every day, this is because the technological era in which we live is in constant movement. According to experts in this area, such as Web Agency Torino, in order to have a successful business you need to be at the forefront of digital marketing strategies, no doubt this will help you be the king of a brand name in your market niche.

The first step is to know the current state of your business, evaluate how strong your digital marketing strategies are and if you need to make any changes or incorporate any tools, we want to share 6 of the main digital marketing trends in 2020. Are you ready?

Let’s begin!

  1. Instagram Shopping

Instagram is undoubtedly one of the favorite social networks. For some time now, it has an important platform where brands offer their products and services. The novelty is that now users can make the purchase directly on the network.

  1. Viraljacking content

If your goal is to be a true king of a brand name, you should start using this new way of generating content now, which consists of searching for viral content on social networks and then adapting it to your brand's particular approach.

  1. Videocast

Advertising with Videocast is very simple; it consists of making a radio program and recording a video of everything that happens, this produces closeness and connection between the audience and your brand.

  1. Audience segmentation

This 2020 you can make ads on Google ADS directly, focused on the market niche that your company is interested in. Keywords can be combined with demographic parameters for targeting, creating highly relevant ads.

  1. Advertising on Tik Tok

Tik tok is a really new social network that has had an amazing success; in a very short time it reached 100 million users worldwide. The good news for online businesses is Tik Tok already has a built-in solution for advertising, so you can't leave your brand out if you really want to be king of a brand name.

  1. Instant messaging

One option that is taking on a lot of value is the delivery of relevant information and valuable content using instant messaging; especially on WhatsApp. Although instant messaging on other networks is not discarded, WhatsApp marketing is taking on more and more value for all the advantages it offers.

 

How are you doing with your digital marketing strategy? Up-to-date? or do you feel the need to upgrade?

This is just an overview of 6 of the new trends that you should include in your digital marketing strategy to achieve your goals and position yourself as the king of a brand name.

 

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Riccardo Pollini
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