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Poultry Diagnostics Market is Expecting Major Technological Growth in Near Future

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Makarand Vaidya

Years considered for this report:

2016 – Base Year
2017 – Estimated Year
2022 – Projected Year

The global poultry diagnostics market is estimated to reach USD 495.3 Million by 2022 from USD 300.6 Million in 2017, at a CAGR of 10.5%.

The majority of the demand for testing kits such as ELISA and PCR tests is driven by the increase in disease outbreaks in poultry, rising prevalence of zoonotic diseases, and growing demand for poultry-derived food products.

Target Audience:

Veterinary diagnostics manufacturers
Veterinary diagnostics distributors
Animal health research and development (R&D;) companies
Veterinary reference laboratories
Government associations
Market research and consulting firms
Venture capitalists and investors

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On the basis of product, the market has been further segmented by test type and disease type. The test type segment accounted for the largest share of the market in 2016. It is also expected to grow at the highest CAGR during the forecast period. This can be attributed to the wide use of ELISA tests for preliminary screening of all avian diseases coupled with their high sensitivity, specificity, and cost-effective nature. 

By service, the market is segmented by bacteriology, virology, and parasitology. The bacteriology service segment is expected to grow at the highest CAGR during the forecast period. This is attributed to the regular bacterial testing on poultry undertaken by regions like Europe and Asia-Pacific to detect and prevent the spread of zoonotic diseases like salmonellosis, pasteurellosis, and mycoplasmosis.

Geographically, the market is segmented into North America, Europe, Asia-Pacific, and the Rest of the World. The Asia-Pacific region is expected to witness the highest growth during the forecast period. Growth in this region can be attributed to the large livestock population in this region, growing demand of poultry-derived food products, increasing awareness about animal health, and growing per capita animal health expenditure, especially in India and China.

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The major players in the poultry diagnostics market include IDEXX Laboratories, Inc. (U.S.), Thermo Fisher Scientific Inc. (U.S.), Zoetis, Inc. (U.S.), QIAGEN N.V. (Netherlands), GD Animal Health (Netherlands), IDvet (France), AffiniTech, LTD. (U.S.), AgroBioTek Internacional (Honduras), and BioChek (Netherlands).

The leading position of IDEXX Laboratories, Inc. in this market is mainly attributed to its strong product portfolio, wide geographic presence, and strong services network across the globe. The company offers a robust and broad product portfolio for poultry disease diagnosis, which is an important factor for its large market share. The company also has a diversified revenue system, which helps it to sustain its leading position in the market. 

GD Animal Health is one of the major players that dominated the global poultry diagnostics market in 2016. The company specializes in providing a vast range of poultry diagnostics modalities along with testing services for the same. The company emphasizes on organic growth strategies such as product launches to enhance its market share.

Zoetis, Inc. is also one of the major players in the poultry diagnostics market. The company has a strong geographic presence the U.S., Canada, Brazil, China, Japan, and other developed and emerging countries. The company is focused on extending its market presence through expansions and acquisitions. 

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Makarand Vaidya
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