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Global Kids’ Tablet Market Research Report(SARS-CoV-2, Covid-19 Analysis)

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Market Research Future MRFR

The report encompasses the major developments within the Global Kids’ tablet market amidst the novel COVID-19 pandemic. The report offers a thorough understanding of the different aspects of the market that are likely to be feel the impact of the pandemic.

Market synopsis

The global kids’ tablet market is expected to grow from USD 9.12 billion in 2018 to USD ~32 billion by 2025, at a CAGR of ~14% during the forecast period. With the growing number of devices over the last decade, the children are increasingly gaining access to tablets, smartphones, and laptops, among others. . Children spend more time on mobile devices than outdoor activities. Therefore, most of the tablets for children are equipped with in-built parental control and activity tracker, timers, and pre-selected websites or apps that are strictly for kids. Some manufacturers are planning on equipping these devices with an SOS feature to alert the parents in case the child needs any urgent attention. Children enjoy watching movies, playing games and studying on large screens. 

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Additionally, due to the availability of improved audio and video features, they are able to better recognize words and build up a strong vocabulary. Due to their large size, children can play games as well as work on projects together. Thus, the increasing demand for tablets for entertainment purpose is one of the factors enhancing the growth of kids tablet market. Moreover, most of the schools in developed, as well as developing countries, have started adopting BYOD trends. The use of tablets in classroom enables students to engage with learning activities at their own pace, using a personal approach. This support, enhance and transform the learning experience, thereby improving the learning outcomes for students. Thus, the adoption of BYOD concept by modern schools is increasing the demand for kids tablet. However, tablets generally have less memory storage than laptops. Tablets may not support certain applications which may be supported by laptop or desktop computer. Also, the rising demand for smartphones among kids is likely to limit the growth of the market.

Kids tablets are thin, flat, and portable devices used for entertainment and educational purposes. Similar to smartphones, tablets are multi-functional devices having integrated tools such as audio recording, front and rear cameras for photos and videos. Kids tablets are available in child-friendly designs including scratch-proof screen, rounded corners and impact-resistant body to withstand the thrashing which are destined to face from the kids. With enhancements in touchscreen technology, tablets have adopted the new technologies to provide users with a higher quality of user touch screen interactivity, including multi-touch pinch, zoom, and rotate features.

Key Developments

  • In March 2019, Walmart announced that it is planning to release an affordable  tablet under its in-house ONN brand. The device will be manufactured by a Chinese supplier, run on Android, and it is expected to be aimed at kids.
  • In January 2019, Huawei Technologies Co., Ltd launched MediaPad M5 lite tablet which delivers family-friendly features such as Kid's Corner, advanced eye-comfort mode, and a built-in fingerprint sensor to enable parental controls.

Segmentation

The kids’ tablet market has been segmented on the basis of connectivity, RAM size, end user, and region.

By connectivity, the global kids’ tablet market has been segmented into Wi-Fi enabled, and SIM-enabled.

Based on RAM size, the global kids’ tablet market has been segmented into less than 1 GB, 1 GB and above

Based on end user, the global kids’ tablet market has been segmented into less than 5 years, 5 to 10 years, and 10 to 15 years.

The global kids’ tablet market, by region, has been classified into North America, Europe, Asia-Pacific, the Middle East & Africa, and Central and South America.

Regional Analysis

The global kids’ tablet market is projected to grow at a significant rate during the forecast period from 2019 to 2025. The geographic analysis of the kids’ tablet market has been conducted for North America, Europe, Asia-Pacific, the Middle East & Africa, and Central and South America.

North America, followed by Europe, accounts for the largest market share owing early adoption of online learning trends in these regions. The market in Asia-Pacific is expected to be the fastest-growing regional market during the forecast period as schools in this region have started adopting kids tablets for learning purpose. Also, the growing demand for kids tablet for entertainment is expected to fuel the growth of the market. The market in the Middle East and Africa is expected to show significant growth in the coming years.  

Kids Tablet Market

Source: MRFR Analysis

Competitive Analysis

The key players in the global kids’ tablet market are highly focusing on innovations in production technologies to improve efficiency and shelf life on the kids' tablets. Publishers and media companies are working with schools to develop educational content and to promote digital learning. Companies are trying to make rich features, contents, and apps to attract children and their parents to buy their products. Manufacturers are also focusing on cost, ease of use, and longevity to stay competitive in the market.

Key players

The key players in the global kids’ tablet market are Lenovo Group Limited (Hong Kong), Apple Inc. (US), KD GROUP (US), SAMSUNG (South Korea), Huawei Technologies Co., Ltd (China), Amazon.com, Inc (US), OpenText Corporation (Canada), LogRhythm, Inc. (US), Mattel, Inc. (US), and AccessData (US).

Other prominent players studied for the global kids’ tablet market are Micromax (India), CONTIXO (US), LeapFrog Enterprises (US), FireEye (US), Pinig Tech Pvt. Ltd (India), Bubblegum (South Africa), and dragontouch.com (US), among others.

Intended Audience

  • Government organizations
  • Venture capitalists, private equity firms, and start-up companies
  • Business intelligence providers
  • Investors and venture capitalists
  • Head of IT and operations in organizations
  • Market research and consulting firms
  • System integrators
  • Software developers
  • Education institutions

DC

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  • baby tablet
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  • kids learning tablet
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  • children's tablet
  • kids tablet

More Information : https://www.marketresearchfuture.com/reports/kids-tablet-market-8338

About Market Research Future:
At Market Research Future (MRFR), we enable our customers to unravel the complexity of various industries through our Cooked Research Reports (CRR), Half-Cooked Research Reports (HCRR), Raw Research Reports (3R), Continuous-Feed Research (CFR), and Market Research and Consulting Services.
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