Have you ever been in a scenario where you question, “Why do I keep seeing this advertisement?” Well as per Google, the ads you see are based on your interest and your search activity. Although it is evident that the algorithm of Google isn’t that accurate. This can sometimes lead to irrelevant and unwanted advertisements that keep bothering you again and again. These ads are one of the prime sources of Google’s revenue; certainly, you cannot make them stop. But what you can do is tweak in some Google settings so that what you see makes more sense for you. As an alternate option, you can also stop Google from collecting your search data for using it to show targeted ads. Let’s have a look at how you can change these settings.
Editing Your Interests and Info
You can personalize Google settings to tell Google about your interests to show you more relevant ads. You need to modify the traits of your Google account for it to show personalized advertisements.
You need to head over to your Google account settings and then click on Data & Personalization. There you will find an option called “Go to Ad Settings” in the section dedicated to ad-personalization. Make sure that the ad personalization is turned on. You will see several entries below the toggle. This includes all the characteristics and data that Google has collected or provided to Google while creating the account. Google collects certain sets of data about you like your browsing history, the sites you’re most likely to visit, the type of content you see in those sites, and other interests determined by Google from your account usage.
For updating a trait, you need to click on the Update button. You can also remove a trait of interest by clicking on the entry and then pressing Turn Off. It is worth noting that Google takes time to know about your interests and traits, so you may not see a long list of interests if you just turned on the ad personalization. Google will develop these traits about you over time, and then all the traits will be displayed on this list.
Turning Off Ad Personalization
Google allows you the liberty to opt-out of its personalized advertising feature. If you feel like you don’t want to see any ads based on your search activity or interest, or you don’t want Google to collect your data for advertisements, you can turn off the ad personalization in your Google settings. Just like before, you need to head over to your Google account and then select Data & Personalization, then click on Go To Ad Settings. You can turn off personalized ads by toggling the switch next to Add Personalization.
Nowadays, many manufacturers are showing ads in their user interface. For instance, you can find a ton of ads if you are using a Xiaomi device. You may find an option to turn these ads off in the phone settings; however, this will be different for each individual manufacturer, and there is no guarantee that you can turn this off.
Source:- Change Ads Settings
Why Should You Link Your Client’s Google Ads Account to the Search Console?
Latest step by step gudie to link Google Ads to the Search Console Account
how to keep my adsense account safe in 2020?welcome back to this tutorial how to keep my adsense account safe in 2020?
from invalid clicks,As we know it is very difficult to get adsense approval in 2020 for them those who don't have proper knowlegde how to get google adsense approval after writing articles with lots of afforts and hardwork.read more
Google Ads has been testing its brand new feature “Explanations” in the UI.
This feature will enable the advertisers and marketers to identify the potential causes behind the fluctuations in conversion volumes, impressions, search campaign clicks, etc.Google announced this week that the “explanations” feature would be available at the ad group and campaign level when there is a substantial shift in the conversion, clicks, cost, and impressions performance with just one click.This feature will help the marketers to focus more on optimization and less on identifying the issues affecting performance.
For instance, let’s assume your business observed a significant drop in the impressions of one of your campaigns for two consecutive weeks.
Now instead of diving into a big pool of reports to understand the cause, you can find it by just clicking the “See Explanations” option on your campaign.Moreover, Explanations are only available for the enhanced CPC or search campaigns using manual bidding at this moment.How do Explanations work?To view Explanations, you will have to analyze adjoining time periods of the same duration (for example, a week vs. the previous week) and have adequate activity volume.If the percentage change in a column is in blue color, that means the explanations are available.
As soon as click on it, Google Ads will begin processing the Explanations report, searching for all the possible common reasons.
The explanations report will be shown on the right-hand side of your screen.The tool will check the following things:Budget — It will show you how the budget changes might have affected the number of clicks and impressions your ads obtained.Auction Activity & Search Interest — You can see how fluctuations in search volumes on search partners and opting in/out of your search partners might have affected your performance.Targeting Changes — It will show you how changing your location target, keywords target, keywords status, and adding up or eliminating the audience might have affected your performance.Bid Changes — Google will show you how changing your bids might have affected where and how frequently your ads appeared.Account Settings — You will be able to see if the changes in your Google Ads account have affected your performance.Budgeting — You can also find out if allocating your budget across multiple units (such as ad groups) might have affected the performance of the rest of the units.What You Will See?If you perform Explanations at the campaign level, Google Ads will highlight the probable causes responsible for the alterations at the keyword and ad group levels in the results.
Qattaf tech has been providing exceptional GOOGLE ADS services to many businesses in the San Gabriel Valley and beyond.
Like anything, it can be tough telling the expert from the idiot, but knowing the right questions to ask can make sure that you get the right person Obviously there’s a lot of other stuff besides these questions as these just covers the basics, but talking to someone who is brilliant at Google ads.http://qattaftech.com/product/google-ads/Tel : +923094393314Phone : 971-999-9293Skype ID : akhawazbroMail : [email protected] : 266 Denton Lane,Chadderton, Oldham, Lancashire United Kingdom.
