Many think being a contractor doesn't involve technology, when its quite the opposite. You need to have a website, social media, and a CRM to keep you organized. in order to grow, the tech tools are needed otherwise the bookkeeping is a mess and you aren't tracking profits appropriately. From cement contractors to fence contractors, many are disorganized when it comes to record keeping and being up on the technology to facilitate growth.
I work with many contractors on a daily basis, and one thing is always a common problem; the use of technology. Many know they need to get on it, but is it being used in the most effective manner? Its okay to trust an outside company to handle it for you. My company, Nationwide Automation, has reasonable costs and works with budgets no matter what those may be.
Even just building a simple website, which we can do for just a few hundred bucks, many think they don't need one at all or think they have to spend thousands. Social media has even more necessity than anytime in our past, and we can help with that too.
From the initial customer lead, to the quote, to scheduling the install, and then the follow-up after project completion, its important to keep technology on your side every step of the way.
Not only simple marketing and websites, but what platforms are you a member of? Home Improvement apps are extremely popular today. BuildBoard.com is the highest rated and fastest growing app out there today. Services like HomeAdvisor and Thumbtack are outdated and don't take the needs of contractors and homeowners into consideration.
Combining all of these contractor marketing strategies will be your best friend and ensure a profitable 2021 and beyond.
