Over 3 million Android apps in the Google Play Store and 2.5 million applications in the Apple App Store (Source) are making the smartphone business more efficient than ever before. Hundreds of apps are uploaded to those app stores every week, according to the recent numbers. This makes the mobile device market more dynamic than ever before. With the massive rise of smartphone technology and evolution, every market requires mobile apps to become a prerequisite. But having an app is distinct and making it accessible to potential consumers.
You need to make your app noticeable in the app stores to increase profits and get your app to top download rating. That’s why it takes aggressive product marketing to ensure the product hits targeted customers to get you a higher profit.
Here are six different ways you can use to successfully promote your app-
1. Freemium
It was the perfect way to really get users downloading free software. The free applications get the user base, and whether they want the consumers to end up purchasing add-ons or the original version. And you can easily launch a free app with an ad and promote a free add-in to the premium edition with some advanced features. To maintain and increase the user base, you can also recommend launching the app for free for maybe the first two weeks. You will charge more for it later. Much of the time, this publicity and promotion approach works, especially with most applications.
2. App Store Optimization
Similar to SEO, mobile applications do have ASO that helps the apps achieve higher app store rankings. With the right ASO tactics in the device searches, you will increase your product and push more users into it. In addition, the apps recommended by the organic app stores are mostly recommended by the users. Under ASO, to get full attention, you can target the right keywords, choose the right name, screenshot, and definition.
3. Reviews and Ratings
Less relevant than you think is the user feedback and ratings in the app stores. 90 percent of users have been through user reviews and look for ratings prior to actually downloading an app, as per surveys and reports. So, please ensure your app reviews are decent and higher ratings. However, sometimes you would get bad reviews, but don’t panic; just attempt to get ASAP back on it and fix the user issue right away that will help you achieve the user’s satisfaction and respect.
4. Mobile Advertising agencies
When you have an advertising budget, then you can have your device promoted to get full traffic. Honestly, it’s almost extremely difficult for a new app to get instant users ’ attention in the current situation. Therefore, to get more competition in this business, you need to spend a bit of capital. Yet make sure you look for the right marketing company until you pay someone.
5. know where to submit
Take the next move when your advertising campaign is prepared and add your app to various app stores. App developers usually start from Google Play stores and Apple stores. Distribution via App Store will cost you $90 a month. Google Play charges players with a subscription fee of only $25 and takes 30 percent of all sales list price. Remember that you’ll need to stick out from 3.3 M applications in Google Play and more than 2.2 M applications in the App Store alongside opening access to a wide range of Android and Apple phones. Look at a list of respectable competitors to google play store: there are more than 300 app store ecosystems that deliver apps in various countries and niches. Trying out Amazon Appstore, GetJar, Appolicious, or some other similar platform could produce very excellent results for your advertising campaign.
6. Social Media Sharing button
Getting a profile on social media is one thing, but providing the opportunity to share it through these channels with others is something that everyone likes. You need to ensure you have the buttons for sharing your app across social media platforms. Based on the functionality and functionalities, you can also attach the social sharing button to display your app’s content.
It was the perfect way to really get users downloading free software. The free applications get the user base, and whether they want the consumers to end up purchasing add-ons or the original version. And you can easily launch a free app with an ad and promote a free add-in to the premium edition with some advanced features. To maintain and increase the user base, you can also recommend launching the app for free for maybe the first two weeks. You will charge more for it later. Much of the time, this publicity and promotion approach works, especially with most applications.
Why Is content marketing important to your business? Read this small guide to building an effective content marketing strategy to grow your brand.
More and more businesses are making considerable investments in Content Marketing in this competitive market world.
But why?This is because content marketing has been proven to deliver successful results.
Regular content with help keeps your audience engaged with your brand, generates leads, builds a strong relationship with your prospects, and develops robust brand recognition.However, to achieve a high ROI, it is essential to build a strategy.
A content marketing strategy will help you ensure consistency, which is essential for conversions, building relationships, and trust with the audience.
It helps in establishing credibility, authenticity, and thus building brand reputation.Below we have discussed the top benefits of Content Marketing Strategy.BENEFITS OF CONTENT MARKETING STRATEGYHaving a good content marketing strategy can bring in many benefits to your brand.Increase Customer RetentionHaving an excellent content inventory can be your biggest asset.
It is your best chance to grab your audience’s attention and give them a positive impression of your brand.2.
Worried about your old posts becoming useless? Here are some tips that will help you to renew your blog posts easily.
In this day and age it is more important than ever for businesses to make themselves known online, as more and more sales are moving into the digital space.
But how does a business attract customers and make themselves stand out in this very competitive marketplace?
With an effective and well executed digital marketing strategy.
While some of the things that we discuss further may seem obvious at first glance, when put together these strategies have proven to help grow businesses online.
Different Digital Marketing StrategiesThere are many different strategies that a business can undertake to market themselves online, and we will discuss a few that are important to combine to make sure that you have a well rounded plan for your digital marketing.Paid SocialSocial Media is extremely important today to help grow a business.
You can choose options like gender, age, location as well as interests so that you can advertise to your target demographic and get the most of your advertising.Search Engine OptimizationSearch Engine Optimization (or SEO) is the process of improving a website so that it is more visible to search engines such as Google.
Expand your online market by getting in touch with the top digital marketing agencies in Singapore!
They will implement an effective digital marketing strategy to help you to stay at the top.
