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Why Should You Focus on Mobile-First Digital Transformation

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Manohar Parakh
Why Should You Focus on Mobile-First Digital Transformation

‘Mobile-First’ is the term that is changing and prevailing in the businesses now. The term is itself precise about what it represents. ‘Mobile-First’ means while designing your website, you have to first think of how good it looks on mobile devices. The design should be liquid to flow and adapt to the various screen sizes. Yes, the technical term for such design is liquid. Such a design is also called responsive design. Since Google has started penalizing the websites that are not mobile-friendly, this trend has become a must-have. That’s a no-brainer that if your website is not compatible with all devices, then you are not in ‘the game’.  As we move on discussing the ‘Mobile-First Digital Transformation’, you will understand the vitality of keeping a mobile-first approach at the forefront of digital transformation and what you need for the starter pack. I can’t mention enough that customer experience is the core of digital transformation; that is very much related to the mobile-first approach. Considering, billions of connected devices online and the facts that suggest the increasing numbers of mobile shopping, there is no way to survive other than having your site liquid, i.e., responsive. It is essential to know that customer experience (CX) is directly proportional to the ‘mobile-first’ design approach, which is the forerunner of digital transformation. 

Digital Transformation is a holistic set of business processes like competencies, organizational processes, and business models to tap the power of emerging technologies. Every organization should study and plan the ways to harness the digital technologies like Internet of Things, Artificial Intelligence, Augmented/Virtual Reality, Blockchain, Big Data, etc. and understand their strategic impact on the business. These technologies upsurge engagement, increase efficiencies, steer growth among the others, and elevate customer experiences. If you want to transform digitally, then you should focus on rewiring the fundamental business methodologies all over the organization and restructure the way your brand communicates on social media. 

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Manohar Parakh
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