The world of business has grown innumerably all over the globe. Various marketing strategies and types have evolved over the years as technology evolved. Every business should be updated with the latest marketing strategy in order to compete with their rival company as it is important to note that if they are ahead in updating their marketing strategies, they will surely attract a good amount of customers to their base because they are ahead in terms of the latest marketing trends that people prefer.
A good corporate video has many amazing advantages that can help you grow your business. Read on to know more about the advantages of corporate videos and the different techniques to prepare the perfect video.
ADVANTAGES OF A CORPORATE VIDEO
Connecting people
Videos are a great means of connecting your product or service to your targeted audience as a person has an emotional reaction to the video than any other means of marketing tools. People are more attracted to a specific product or service when they view it live and the working of the product or service lures them to buy. Corporate videos are a powerful opportunity for businesses to boost their sales. A recent study found out that a whopping 144% of people are more attracted to a product or service after they view them through a marketing video
Video trend, Google’s friend!
Google is the best friend of corporate videos as it can help your business to crop up on the top of search preferences on Google. Websites having videos are 53 times more likely to pop up on the top search results page. But why is Google so fond of videos? The answer is simple: Watching videos means a user spends more time on your website which is one of the prerequisites of Google Ranking factors.
Instagram has emerged as one of the most impactful social media platforms over the years. Videos can play a great role in attracting prospective buyers on Instagram. Short 60 sec videos can help you garner more views for your marketing video. Hashtags on Instagram can help you to optimize your marketing campaign
A corporate video is a powerful medium to attract a strong consumer base for your business or brand. A good corporate video maker can enhance the chances of increasing your business. Kaizen Design Studio has the best solutions for corporate video marketing in Pune. It also has the best in-house corporate video makers in Pune who create the best videos in order to rocket your business sales!
Browse more articles by Kaizen Design Studio visit: COMMON THEMES USED IN CORPORATE VIDEO BLOGS
About Us
Kaizen Design Studio is a multi-faceted digital marketing company in Pune with an unwavering focus on attaining numerous Uno status amongst advertising agencies in Pune. We do this through creativity, dedication, technological advancement, and unmatched customer service. Get in touch with us for the right marketing and advertising solutions.
Continuous improvement’, as our tagline reads, is the main principle of Kaizen. We at Kaizen Design Studio, strive to continuously improve ourselves and our services. We believe in pushing the boundaries of creativity, and setting new standards of achievement for ourselves.
Applying these principles and more, Kaizen Design Studio has grown from strength to strength, and is now one of the most sought after, Branding companies in Pune.
Contact Us
Sr.No. 20/3/2, Pashan Road,
Near to Maratha Mandir,
Bavdhan Khurd, Pune, 411021
Email Id : [email protected]
Website : https://www.kaizendesignstudio.com/
Kaizen Design Studio is one of the foremost graphic design companies in Pune.
Our branding solutions and services cover a wide spectrum of solutions for advertising, public relations, brand building, media planning & buying, and market research.
Under these categories, our services cover logo design, company & corporate profile creation, brand guideline manuals, stationery design, annual reports, product catalogs, print media advertising, outdoor advertising, commercial ads, events, commercial photo shoots, product photography, internal branding.
We cover 360 degrees of all branding solutions and services provided by the topmost ad agencies in Pune.
Branding is important as it creates a brand recall value amongst customers.
With a how, what, when, where, and who approach, we ensure your brand communicates with potential customers every step of the way.
Digital branding consists of a combination of digital marketing and internet branding to develop a brand online.Why does a digital brand presence matter?
Well, look up from that phone you’re probably on… We’re all using our devices constantly.
Most of us engage with the larger world through the lens of the internet, which makes it essential for brands to reach target customers and convert one-time users into long-term loyalists.Digital branding is a component of digital marketing but is totally different in terms of the objectives.
To know more about the features and the objectives of Digital Marketing, please go through our blog ‘Digital Marketing: The features and the brands that need it’.
Digital advertising can work wonders if executed in a proper manner.People get conscious when it comes whether to do digital marketing or not.
Well Kaizen Design Studio will help you get rid of all these thoughts and show you your business future with guaranteed result as it is one of the best Digital marketing company.Branding Services should advertise digitally as it is more feasible and reachable than traditional marketing.
If you’ve already been doing social media for your business, but somehow, it’s not working out, you might be making some mistakes.
Today, you need to carefully plan out your posting activities.
You need to plan and strategize each post, create a theme, maybe even a design template and make posts that represent your business and connect with the audience.
Remember, your social media activities should also have a positive impact on your bottom line and increase sales.
Many brands have made the mistake of using hashtags for serious topics like domestic abuse or racism for making jokes.
Not Engaging in the Comment Section Go on to social media and you’ll find many posts of brands that have comments and enquiries in the comment but no engagement.
Including every piece of information can have a negative effect.
As the human mind has limits, grasping too much information can result in less recall value.A lot of information can be tempting, and making an excellent video conveying each piece can be easier, but this may impact negatively on the company.
The best way to do this to determine the priorities and which points can be focused on to make the maximum impact.
Telling a story creatively will help in engaging them emotionally and making an unforgettable video.Misconception 2: There is no difference between written messaging & video messagingThere are professionals who are good at conveying the message through the textual format.
They believe saying what they want to convey through a 300-word text will have the same impact in a minute video.
They also believe that what can be conveyed in 100 seconds through text can be conveyed in the 100-second video.It needs to be determined by the message that needs to be conveyed.
This paradigm shift has allowed digital marketing companies in Pune to open their business to this wide aspect as well.
Different algorithms that are introduced to direct you around these platforms are also making it harder for you to generate engagement with your audience.
Thus making it a hard puzzle to crack pushing people to look for different strategies and action plans and many Social media marketing companies in Pune are offering you that help.But even with a well-planned strategy in place you still need to create and write content for your posts.
Knowing your audience and speaking their language will also encourage engagement and interactions on your pages and platforms.Say More with Less: Keep it short but comprehensive.
Avoid using unnecessary words and being too repetitive.
You want to instill confidence in your audience reading the post.
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