Marketer has only one aim- the highest ROI of the company. Anyhow they want to get that at the end. And each marketing campaign should be successful to obtain the highest ROI too.
Now coming to the marketing campaign, it is very important which one you choose. Making use of the suitable one is very essential. Well, before you have to find out which is the most suitable one or your business.
In this article we will be discussing about the SMS marketing and Email marketing and why SMS marketing is getting the highest popularity in this.
Know about the better option
Always make sure that one strategy which is working for one company may not work so well for you. But SMS marketing is one such strategy which can surely get you customer interaction more intense and for long-term.
Coming to the facts, statistics and its near future, it has been found that;
- SMS opening rate is a bit higher than the emails. It shows that SMS opening rate is nearly 98% whereas the emails are just only 20%. So, you can just see how much they differ. Well, on the current situation and your market demands, opt for SMS marketing.
- 75% of people has reported and suggested that they would be happier to receive offers over SMS rather than on the emails. Thus, it is quite effective as people prefer this mode of interaction.
- Huge emails are sent to users everyday and most of them are being deleted without even reading them. Whereas when the mobile receives the SMS is instantly notifies and grab the attention.
Conclusion
Coming to the conclusion take up the bulk SMS service in India and get the best feedback from the customers. Bulk SMS services can be quite effective and also successful in getting higher ROI for your business.
