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If you've been running your Amazon store without any issues, you may wonder why you need to bring in extra PPC help.
In the past, Amazon resellers were hard to find, but now they're everywhere.
By the end of 2019, reseller accounts could make up a whopping 70% of all Amazon sales.
If you want your store to stand out among the rest, you're going to need professional help.
Still not sure you need the help?
The cost of keywords could skyrocket over the course of a few days, and keywords that performed well a week ago could be unpopular today.
Most Amazon customers search for a product and choose those that feature in the top results.
The AMS platform is gaining traction and is rapidly emerging as an effective marketing medium to promote products on Amazon.
So including "white shirts" as a keyword in your product title and description, you can optimize your listing for improved search ranking.
On the contrary, Amazon PPC produces an immediate effect by increasing sales, but only during a small period of time.
Amazon PPC ads are broadly divided into three parts i.e Sponsored Ads, Sponsored Brand Ads, and Product Display Ads.
Also, regular CPC adjustments are made to optimize these ads.