logo
logo
Sign in

What all do you need to know about Google Keyword Planner? How to use it?

avatar
Salena Martine
What all do you need to know about Google Keyword Planner? How to use it?

If you are planning to make changes to your website, then make sure to always look for professionals. The top-rated Website designing company has in-house service for everything which makes your website best and gives you more traffic. Digital marketing is a vast term in itself and many minute details need to be followed.

As we have mentioned-above traffic is the key to business success and increased ROI. This is where KEYWORD RESEARCH comes into play. It means understanding what the user is looking for over the net.

 

Google Keyword planner

Google has its keyword research tool and that too for free. Indeed, Google Keyword Planner removes the ability to see the monthly search volumes and it is an extremely powerful tool. You will get the best keyword ideas which you cannot find anywhere else. Moreover, the Google Keyword Planner will give a different benefit to SEO.

 

How to gain access to Google Keyword planner?

Like we have said, Google Keyword Planner is free to use. You don’t have to spend money to get its access and simply need a Google Account. In case, you don’t have one you can get that for free. When you get access to these tools, here’s what will happen:

  • Need to set up the Adwords campaign

It might seem like it is hard to set up an account and first, you need to pay cash. Well, you can do it without that as you need to go through different steps.

 

Additional Note

You need to enter your password for verification purposes. Now you need to understand what is your main advertising goal and you can select the option which seems best to you. In case, you are not able to see the link then you can find that in the browser window at a certain width. In case, the link is not visible then you need to resize the window and make it wider.

When you go to the next screen, you need to create the account but without a campaign link. Click the Submit button.

 

How to Use Google Keyword Planner?

With Google Keyword Planner you will get 2 options and these are:

  • Find keywords

Find keyword ideas that can help you reach the people who look for your service or product.

  • Get search volume and forecasts

You need to look at the search volume and history account for keywords as well as consider the forecasts to see what might interest them in the future.

Although, depending on your choice, select what interests you the more and these are not a standalone tool.

 

Look for the best keywords

Well! Here’s what you need to do. Begin by entering URL, phrases, or words regarding the business. Google will give you the relevant keyword suggestions like:

  • monthly searches
  • Competition
  • Top of page bid (low range)
  • Top of page bid (high range)

There is no need to just focus on single words as phrases can also give you results. Use URL or website option.

 

7 hacks for Google Keyword Planner

  • Unlock exact search volume
  • At once, look for more than ten terms
  • Take ideas from what the competitors are doing
  • Look for questions which people are interested in
  • Look for an interesting keyword through the suggested bid
  • Go through the keywords for the local area
  • Check the device which people are using

 

collect
0
avatar
Salena Martine
guide
Zupyak is the world’s largest content marketing community, with over 400 000 members and 3 million articles. Explore and get your content discovered.
Read more