NEW: Sony has announced its new Walkman
Sony's first Walkman first went on sale in 1979 and this portable tape player became an instant tech icon.
The Japanese tech giant has sold in excess of 385 million of them and it's one of their most successful products ever.
Now Sony is launching a new Walkman which they reckon features the ultimate sound quality.
The gold plated WM1Z can play tracks in most modern formats including music with High Resolution Audio quality.
PRICEY: WM1Z is going to cost €3,300 when it goes on sale next month