As a digital marketer, one of the most frequent questions I get asked is “how do I get traffic to my website?” I probably get this question a lot because when you Google it, all the search results have one problem in common…
They don’t differentiate by the type of website you are trying to drive traffic to!
The goal of this post is to describe how to get new traffic to your website, no matter what type of site you have.
Paid search is excellent for products (like vacuum replacement parts) that have a short buying cycle.
An example of this type of product is Deathwish Coffee; a coffee brand that markets their coffee as being the world’s strongest coffee.
Most consumers who want to buy coffee online are not looking for coffee with the highest amount of caffeine.