QQ came before WeChat and now it’s following its more successful sibling by diving into the world of mini-programs.
In so doing, the messaging app, which recently turned 19, is hoping to get a new lease on life.
According to Tencent, the QQ Light Application (QQ轻应用) will focus on entertainment areas including “light games” and e-books.
Mini programs are like independent apps but can be launched directly from WeChat.
The formal debut today introduced new features including mobile payment services to QQ, marking a functionality expansion of the existing QQ Wallet.
The country’s more than 800 million netizens and high digitalization levels in general are encouraging the rise mini programs.