We applied machine learning to analyze 4,607,160 data points collected by scraping the front page of Reddit for 22 days.Read post for insights on how the Reddit algorithms work.Why people are so damn interested in getting to the front page of Reddit?Look at any viral videos floating around Facebook.For example, a Reddit front page giraffe story got on CNN.com homepage in 2 hours.Our Reddit Scraping Process to get 4 million data points :
Using it to track anything I was accountable for, I showed it to the founder in our weekly 1:1 meeting.Jason Lemkin Source: mckinsey.com.For those unsure about actively managing word of mouth, consider this: the incremental gain from outperforming competitors with superior television ads, for example, is relatively small.McKinseyScratch superior television ads for something more modern and digital, like adwords and SEO, and you have the case for B2B WOM management.Jonah Berger s principle 6, StoriesHow to kickstart more WOM for your businessConduct an NPS survey to identify customers with word-of-mouth potentialThe Net Promoter Score metric gauges a simple and timeless customer sentiment: How likely are you to recommend us to a friend or colleague?The reward proposition — a temporary plan upgrade — is laid out clearly, with some extra copy highlighting the benefits you ll enjoy with Trello Gold.
Virality, Network Effects and Word Of Mouth.This is how you can embed them in your own product or service.
The unidentified person recently wore a VR headset to play a zombie game, but she completely freaked while trying to shoot her way out of danger.Video posted online showed her shouting in terror as the living dead attacked her in the game:oh my god i can t stop laughing my coworker just played the VR zombie game and lost her goddamn mind pic.twitter.com/XCxf03bTcL— madeleine @madeleinedoux May 20, 2016It s unclear exactly when and where the video, which has now gone viral, was filmed.The Huffington Post has reached out for further comment.The clip was the latest in a line of videos showing people struggling to come to grips with the virtual reality experience.A grandma named Marie was caught on camera squealing in delight as she went on a virtual roller coaster ride, while this British father s mind was blown when he wore one of the headsets for the very first time.
The pathogen was discovered in Uganda back in 1947, but it wasn t considered dangerous.The Zika virus has been officially linked to microcephaly, a condition in which foetal brains grown abnormally small, as well as Guillain Barre syndrome, a rare disorder that causes temporary paralysis.In the artistic rendering above, molecular biologist David S. Goodsell from the Scripps Institute used colour and shape to convey the virus s appearance and function.The spherical structures shown in pink represent a pair of Zika virus particles in a blood vessel filled with blood plasma cells tan .These studs, of which there about 180, protrude from the particle, allowing it to bind itself to certain human cells, including antibodies and host receptors.The viral genome itself can be seen deep inside the particle yellow coiled around capsid proteins orange .
The pathogen was discovered in Uganda back in 1947, but it wasn t considered dangerous.The Zika virus has been officially linked to microcephaly, a condition in which fetal brains grown abnormally small, as well as Guillain Barre syndrome, a rare disorder that causes temporary paralysis.In the artistic rendering above, molecular biologist David S. Goodsell from the Scripps Institute used color and shape to convey the virus s appearance and function.The spherical structures shown in pink represent a pair of Zika virus particles in a blood vessel filled with blood plasma cells tan .These studs, of which there about 180, protrude from the particle, allowing it to bind itself to certain human cells, including antibodies and host receptors.The viral genome itself can be seen deep inside the particle yellow coiled around capsid proteins orange .
A woman named Candace Payne became an Internet sensation on Friday morning when she posted a Facebook Live video that attracted more than 50 million viewers — the most popular video so far on Facebook Live ever.Payne went to Kohl's and purchased an electronic Star Wars Chewbacca mask that growls and whimpers when you open your mouth.For nearly four minutes, she cackled with pure joy.Naturally we had to get our hands on Payne's mask.With some Googling, we found the mask was available at a local Toys R Us in Manhattan for $28.We purchased it for in-store pickup and used Task Rabbit, a startup that lets you hire local people to run local errands, to pick up our Chewie toy and deliver it to Tech Insider's headquarters in Flatiron.Culture reporter Kim Renfro unboxed the mask and put it on.Turns out, Payne was right in her video — the mask is worth every penny.View As: One PageSlides
Until now, Facebook Live has been the mainstay of media companies adept at publishing viral videos elsewhere on the web.The previous record holder — BuzzFeed s exploding watermelon video, which received 10 million views — has been well and truly eclipsed.Her follower count has skyrocketed to over 200,000 and if she continues to use the livestreaming feature, those same users will be notified every time she goes live.For her part, Payne seems to just be happy that her new-found fans enjoyed the clip.In Payne s words: It s the simple joys in life ….And her viewers certainly agree, with many commenting on how her infectious antics helped brighten their day.
A group of researchers at the Lewis Katz School of Medicine at Temple University have managed to cut out HIV-1 genes from mice and rat genomes.In a proof-of-concept study, we show that our gene editing technology can be effectively delivered to many organs of two small animal models and excise large fragments of viral DNA from the host cell genome, said Professor Kamel Khalili, who led the study.This, scientists hope, could one day lead to the elimination of the deadly virus in human patients as well.This would potentially excise the viral DNA fragment from the genome altogether.After two weeks, the Temple University team examined their subjects DNA, and found that the HIV DNA was no longer present, seemingly removed from every tissue, including the brain, heart, kidney, liver, lungs, spleen, and blood cells.The next step for Khalili s team will be to conduct a larger study on animals, but the team hopes that a clinical trial for human patients could come to fruition within the next several years.
Your browser does not support HTML5 videoPlayPausePlayPauseMute0%00:00 / 00:00FullscreenSmallscreen GoPro footage reveals horrific reality of what it's like to fight for IsisIBTimes UKThe Islamic State Isis is promoting the hashtag alfurqan, named after its media arm, hoping to create hype about a yet to be released announcement.The hashtag actually ended up going viral on Twitter, but the reason for that was not due to interest in the matter, but due to Twitter users trolling the extremist group.Although the hashtag was used around 17,000 times in tweets between 21 May early morning to 22 May afternoon Raqqa time , it was discovered that of all those who used the hashtag, five Twitter users used it most, not in support but in opposition of Isis.All five users were found to have posted hundreds of tweets using the hashtag, while referring to the extremist group as "Daesh" – an alternative Arabic translation of the terror groups' title, which it allegedly detests.The five users also took to tweeting an endless list of the terror groups' failures, including posting videos of alleged air strikes that show Isis members being taken down, tweets about Isis losing the war in Iraq and other emerging reports about the numbers and strength of Isis being cut down.However, although the hashtag was hijacked by trolls, the unfortunate flipside was that its rise in use and ranking appeared to have provided supporters with enough cause for celebration, mistaken though it may be.
Candace Payne made the entire Internet giggle last week, when she got positively giddy after trying on a now-famous electronic Chewbacca mask.Well, she s back again.After the mom s video went viral, Kohl s, the department store where she purchased mask, surprised Payne with Chewbacca masks for her whole family and caught the big reveal on camera.Chewbacca masks for the whole family and a little extra too !Payne and her kids, who were overjoyed by the masks, also got other toys and goodies, along with $2,500 in Kohl s gift cards and 10,000 reward points.the mom exclaimed after seeing all the presents that were given to her family.
It s the most popular Facebook Live video so far — yep, easily beating out that goofy Buzzfeed watermelon video — and it s throwing cold water on the idea that social/viral marketing can t drive e-commerce sales.You ve probably seen the video by now, but just in case:As of this morning, Payne s video has been watched more than 137 million times on Facebook and a few million more on YouTube, where third parties have uploaded Payne s video to their own accounts.Kohls.com search results page.The mask is currently sold out on Kohls.com.The viral video might be a boon for third-party sellers on Amazon.com, where the mask — which has a $29.99 suggested price — is currently listed for anywhere from $120 to $213.On Friday, a day after the video was posted, Kohl s delivered more Chewbacca masks — and a bunch of other Star Wars toys, along with $2,500 in gift cards — to Payne s home.
The Harlem Shake.The Dress.Damn Daniel.We like to think viral stories are a product of the internet age, but people have been doing weird stuff forever.Before teenagers slipped on banana peels on purpose, they stuffed themselves into phone booths and swallowed goldfish for fun.The only difference is that they couldn't share those shenanigans with the rest of the world at the time.Here are some of our favorite historical events that would totally break the internet if they happened today.View As: One PageSlides
Adobe takes the first steps to bring its Marketing Cloud into virtual realityMay 23, 2016 by Barry LevineThe company adds support for analytics, several VR formats and various ad types.Rates go up this Saturday!4 effective local positioning strategies you re overlookingMay 23, 2016 by Lydia JordenLocal search columnist Lydia Jorden explores four ideas that, when utilized, can have a major impact on local SEO success.ROI beyond likes and shares: 5 ways calls validate social ad spendingMay 23, 2016 by Andrew OsmakHow do you accurately determine your social ad spend ROI?Recent Headlines From Search Engine Land, Our Sister Site Dedicated To Search News & Information:Online Marketing News From Around The Web:Affiliate MarketingA Marriage in Marketing: Content and Affiliate, blog.cj.comWhen Affiliate Marketing Goes Bad, 3qdigital.comBusiness IssuesWhy Google beat Yahoo in the war for the Internet, techcrunch.comContent Marketing3 Strategies to Get a Reaction From Your Audience, contentmarketinginstitute.comDoes Censorship Kill the Appeal of User-Generated Content?, contently.comHow to Write Engaging Content About Boring Subject Matter, www.problogger.netPoor Content Marketing Turns Nonprofit Donors Off, www.emarketer.comThe Secret to Doing Real-Time Content Marketing Well: Catch Opportunity When it Falls in Your Lap, mackcollier.comWebinars and Videos: Overlooked Tools that Can Actually Bolster Content Marketing Effort, www.martechadvisor.comWhy consumer generated content could be a boon for brands, www.retaildive.comConversion OptimizationHow Much of a Role Does Trust Play on Conversion Rates?, blog.kissmetrics.comHow to Overcome the Challenge of Analyzing A/B Test Results, www.martechadvisor.comCopywriting, Design & Usability3 reasons why you should continuously conduct user research, www.usertesting.comDX Leaders: Bring Human Emotion to Customer Experience Design , www.cmswire.comHow Are Marketers Benefiting from Improved Customer Experiences?, www.emarketer.comImprove Your Designs With The Principles Of Continuation And Common Fate, www.smashingmagazine.comMarketers 10 Most Common Copyright Questions… Answered!, www.marketingprofs.comStop overthinking UX and try the coffee shop test, venturebeat.comE-Commerce5 Ways to Draw Shoppers In, and Keep Them, www.practicalecommerce.comAmazon stopped giving refunds when an item s price drops after you purchase it, www.recode.netBots: marketing opportunity or RetailFail?, www.internetretailer.comHow online marketplaces have become the shopping mall of the future, www.internetretailer.comHow to compete with Amazon in price and still make a profit, www.internetretailer.comMy Favorite CRO Hacks for Ecommerce Sites, blog.crazyegg.comNow you can build your own Amazon Echo or Google Home – and the companies couldn t be happier, qz.comSmart Mobile Shopping Starts With User Experience, multichannelmerchant.comEmail Marketing3 Simple Ways to Grow Your Email List Online, blogs.constantcontact.com7 essential tips & tricks for winning the inbox, myemma.comGeneral Internet MarketingMarTech5 Marketing Technology Trends on the Horizon, www.martechadvisor.comMobile/Local Marketing3 mobile marketing takeaways from Google I/O, blog.operamediaworks.com5 Dos and Don ts of Mobile Marketing Automation, www.martechadvisor.comDo not get stuck in mobile limbo, www.mobilecommercedaily.comGoogle plans to bring password-free logins to Android apps by year-end, techcrunch.comIf you re treating mobile as a channel, you re getting it all wrong, venturebeat.comThis is the start of the post-app era, venturebeat.comWhat Quartz s App Says About The Future Of Mobile Publishing, adexchanger.comWhy Location Was a Dominant Theme at This Year s Google I/O, streetfightmag.comReputation ManagementConsumers Think Local Businesses Need Better Online Presence, smallbiztrends.comWhen to trademark your tech name, venturebeat.comSocial Media10 Tips and Strategies for a Better Facebook Marketing Campaign, www.problogger.net12 Ways Facebook Can Utilize Emotional Data From Reactions, www.searchenginejournal.com25 Ways to Blow Up Your Pinterest And One Big Mistake , ignitevisibility.com7 Awesome Facebook Ad Examples, www.wordstream.comHow Brands Can Benefit in the Snapchat Scene, contentmarketinginstitute.comHow Brands Can Build a Passionate Facebook Community, www.newswhip.comHow to Improve Your Facebook Ad Performance, www.socialmediaexaminer.comInstagram s code hints at option to pay to boost posts, techcrunch.comSnapchat Daily Video Views Have Skyrocketed, smallbiztrends.comSnapchat plans Discover page redesign for early June, venturebeat.comSocial Media Network Timelines: Why Do Social Networks Keep Monkeying With Them?, www.stonetemple.comSome Snapchat users aren t happy about X-Men s lenses takeover, digiday.comThese 5 Startups Used Snapchat To Boost Their Brand And So Can You , www.fastcompany.comTV Budgets Shifting to Social?Yes, It s Time to Worry, 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In case you were living off the interwebs this weekend, a woman named Candace Payne rocketed to viral fame after buying herself a Chewbacca mask and livestreaming the hysterical joy of trying her purchase – sound effects and all – for the first time.Now, as is tradition with all the best viral videos, Payne s euphoric episode has been autotuned by the geniuses of Schmoyoho, also known as The Gregory Brothers.That is to say, the same minds behind the infamous Double Rainbow and Bed Intruder hide yo kids, hide yo wife!It s another instant classic:Sure to join other seminal works like Beethoven s Symphony No.Not that she needs it; at over 137 million views and counting, her video has already become the most watched Facebook Live video of all time.Just make sure you re not in a quiet place and be prepared for contagious laughter:Read next: This hoverboard with a cereal bowl is the future of transportation
April fools day may have come and gone, but that isn t stopping companies from making ridiculous products for some viral fame.Enter the Cinnamon Toast Crunch Cruiser – part hoverboard, part cereal bowl:Yes, you read that right.It s basically a purple Segway with a cereal bowl between the handle bars, so you can eat while you ride.Time to add it to my products-I-wish-I-could-buy list, along with the wind-effect selfie stick.Now let s just hope this cerealboard doesn t burn into flames.Although I guess I wouldn t mind having some warm milk with my cereal.
Viral content typically evokes high-arousal emotions, such as joy or fear.But new research suggests arousal is just one of the underlying drivers of viral content.High dominance, or a feeling of being in control, may be another key driver behind content that is widely shared.
Without a Tardis, a journey to the center of the Earth might be your best option for travelling to the past.Because of the way gravity warps spacetime, physicists have now calculated that the Earth s core is 2.5 years younger than its surface.This represents s a much more significant time dilation effect than anybody realised.During a lecture at Caltech in the 1960s, the esteemed Richard Feynman first pointed out that the centre of the Earth would be younger than the surface, owing to a fascinating outcome of Einstein s general theory of relativity: clocks run more slowly when positioned closer to a large gravitational mass.Like an internet meme gone so viral that politicians cite it with certitude, that day or two younger figure was repeated in lectures and textbooks the world over.The calculation, they explain in a paper published in the European Journal of Physics, was not intended to besmirch Feynman s reputation, but rather to point out that many numbers scientists accept as fact have murky origins, and really ought to be re-verified from time to time:Scientists must to a large extent rely on the validation of other fellow s work, and it happens to be a psychological default condition among many scientists , that if a famous peer has publicly announced a result, it is accepted at face value.
Every one will be posted here as some kind of plan or evidence of skill.Research effort to find out before they post: ZERO.A startup aiming to match random viral accidence to desperate asshats?Dumber than advertised.I'm sure not seeing a hint of evidence for this theory in a profession known for taking credit where none is due, or even warranted in some cases.Unfortunate when random chance looks just like what an industry calls deliverable.
Without a Tardis, a journey to the center of the Earth might be your best option for traveling to the past.Because of the way gravity warps spacetime, physicists have now calculated that the Earth s core is 2.5 years younger than its surface.This represents a much more significant time dilation effect than anybody realized.During a lecture at Caltech in the 1960s, the esteemed Richard Feynman first pointed out that the center of the Earth would be younger than the surface, owing to a fascinating outcome of Einstein s general theory of relativity: clocks run more slowly when positioned closer to a large gravitational mass.Like an internet meme gone so viral that politicians cite it with certitude, that day or two younger figure was repeated in lectures and textbooks the world over.The calculation, they explain in a paper published in the European Journal of Physics, was not intended to besmirch Feynman s reputation, but rather to point out that many numbers scientists accept as fact have murky origins, and really ought to be re-verified from time to time:Scientists must to a large extent rely on the validation of other fellow s work, and it happens to be a psychological default condition among many scientists , that if a famous peer has publicly announced a result, it is accepted at face value.