Although off to a slow start initially, German drivers are now increasingly obsessed with alternative cars.

It’s undeniable: Amongst German car buyers, both electric and hybrid cars are suddenly becoming hugely popular.

And for good reasons - they’re innovative, environmentally friendly and, thanks to the German government, often cheaper.

It’s newGerman consumers have a thing for innovative technologies.

An upward trend: When last year the German government's goal of having 1 million electric cars in the streets by January 2020 still fell terribly short, the second half of 2020 is crushing it.

This is huge, especially during times when markets and consumers alike have been heavily impacted by Covid-19.