In recent times, counterfeiting product is a prominent problem people are facing.
Medical counterfeiting is pervasive, with an estimated 20 percent ($4.3 billion) of India’s drug market.
To solve such an issue has been the main target of the healthcare system for years, no solution until now could forfeit this problem the way it is required.
medSure is an NFT-based anti-counterfeiting, anti-hoarding solution along with a real-time supply chain management system designed to protect the brand image and brand reputation from a manufacturer’s end.
Based on the advanced blockchain technology, medSure operates on Non-Fungible Tokens at its core, making it almost impossible to tamper or hack.
It thrives to eradicate counterfeit by flagging recalled and fake products from the market and allowing consumers to get authentic medicine with a simple scan and check feature.