Image credit: Annette Shaff / Shutterstock.comGet thee a YouTube channel!While the quality of YouTube comments can be questionable, YouTube drives the most engaged traffic, according to a new study from Boston-based content-sharing Shareaholic.Meaning, YouTube users can be some of the most desirable customers a brand can have.Video watchers are especially engaged and are more receptive to links within video descriptions, the study says.YouTube produced the lowest average bounce rate (about 43 percent), the highest pages per visit (2.99) and the longest visit duration (just under four minutes) the study reports.
In a play to keep its stars from defecting to other platforms, YouTube is providing its top creators with "millions of dollars" in funding to produce new content.Yesterday, the platform announced that it will provide provide funding for some of its most popular stars – such as fashion star Bethany Mota and Epic Rap Battles of History – enabling them to create higher-budget content and experiment with video format.That’s why we’ve decided to fund new content from some of our top creators, helping them not only fulfill their creative ambitions but also deliver new material to their millions of fans on YouTube," wrote Alex Carloss, YouTube's head of originals, in a blog post announcing the news.Related: How Facebook Is About to Get More Like YouTubeWhile the post didn't get into specifics, including which stars will receive funding and how much money YouTube plans to invest altogether, it does suggest YouTube will be heavily involved in the production of new content."As any creator will tell you, making compelling new content isn’t easy, and we expect to learn a lot through this process.
Project Grow Challenge: Submit your essay entry today for a chance to win up to $25,000 in funding for your business.Deadline is Sept. 15, 2015.You need content that puts across your point of view subtly and engages your readers in the process.But along with being engaging, the content should also bring consumers closer to your brand, allowing them to see what’s in it for them and how it fits in with their individual needs, thus triggering their decision to purchase.Go for a conversational toneHow you say it is as important as what you are saying.
So how can you add this element to the blogposts you write?This is our current go-to formula for the Buffer blog.Problem - Agitate - SolveYou’re looking at one of the most popular copywriting formulas out there.Features - Advantages - Benefits (FAB)Features - What you or your product can do
The Western Washington state chapter of the Girl Scouts youth organization has made a powerful statement by rejecting a $100,000 donation -- a gift that would cover nearly one-third of its yearly financial assistance program -- that came with a caveat demanding the money could not be used for transgender members.“We said Girl Scouts is for EVERY girl.And we gave the money back,” the organization states.The group decided to turn instead to crowdfunding platform Indiegogo to help raise the money.To promote the crowdfunding raise, Girl Scouts launched a social-media campaign to raise awareness for the cause with the hashtag ForEVERYGirl.“Our vision at Girl Scouts of Western Washington is that EVERY girl in our region — regardless of her race, ethnicity, socioeconomic status, sexual orientation, gender identity or geographic location — is empowered to unleash her potential, build her future and transform her world,” the Indiegogo campaign says.
Even the most likable and well-mannered among us can still look like jerks in an email.Writing an email that comes across just like you do in person is a fine art.It’s efficient, but it turns otherwise easy interactions into messy misinterpretations.Without facial expressions and body posture to guide your message, people look at each word you type as an indicator of tone and mood.Most of the mistakes people make in their emails are completely avoidable.The following list digs into these subtle mistakes and hidden blunders.
No one summed it up like Dale Carnegie when he said “remember that a person's name is to that person the sweetest and most important sound in any language.”Every business owner knows this.Yet so much of what we do runs counter to how we build successful relationships with people in everyday life.Related: Five Ways to Show Customers You CareIf you can make people feel like you’re treating them as an individual at these stages of the funnel, they’re going to keep using your product, and you'll build a foundation for serious growth.So you plan a Facebook ads campaign to send your brilliant idea to people who identify as small business owners.
As online shopping continues to grow in the retail sector, what will become the driving force behind purchase decisions?It seems that if all factors are equal, customer experience is the real differentiator.In today’s market, consumers can get what they want just about anywhere -- a large department store, a local boutique or an online seller.Considering that rationality isn’t what drives most shopping experiences, deciphering why one marketing method worked while another didn’t could keep an entrepreneur up at night.Social media has changed all that by giving businesses a wealth of data about what customers want based on what they share with their friends, family and followers on Facebook, Twitter and other social media channels.A positive buyer experience helps determines repeat purchases and referrals, so why isn’t that the focus of every company’s marketing efforts?
It’s never the crime that gets you into hot water.Which appears to have just happened in Brazil with Mr. Ryan Lochte and his fellow teammates.Rather than just be honest about what happened, they seemingly chose to cover it all up with an alternate story.That alternate story not only didn’t stick, it didn’t jive with some of the facts.Sure, the scuffle with the authorities will be over soon, if not already.But the court of social public opinion will weigh in for years, influencing their futures and their future deals.
Apple, Fitbit, Samsung and Alphabet’s life sciences unit Verily have been chosen by the Food and Drug Administration to participate in a trial program allowing the companies to skip certain regulations to expedite innovation.The FDA’s program will allow companies to pre-clear their products rather than going through the typical months-long standard application and approval process.This may bode particularly well for Apple and Fitbit, which are tackling widespread medical conditions through their wearables.Cupertino-based Apple is working with the Stanford School of Medicine to help detect abnormal heart rhythm.San Francisco-based Fitbit has been working on detecting sleep apnea.FDA Commissioner Dr. Scott Gottlieb announced the program at the AdvaMed MedTech Conference in San Jose on Tuesday.
Just over a week after Equifax’s chief security officer and chief information officer “retired,” the bungling company’s CEO has made the same move after a huge data breach impacted over 140 million customers.The company announced that Richard Smith has left his role as CEO and chairman of the board effective immediately following a huge security breach which is thought to have impacted as many as 142 million consumers.Those affected had Social Security numbers, birth dates, addresses and driver’s license numbers compromised, while credit card information for hundreds of thousands more customers is said to have been put at risk.Smith had been in charge of Equifax, which has over 10,000 staff and a presence in 24 countries, for 12 years.Paulino do Rego Barros, most recently President of Asia Pacific for the company, has taken the CEO role in the interim period, but Equifax confirmed it is hiring for a full-time replacement.“The cybersecurity incident has affected millions of consumers, and I have been completely dedicated to making this right.
The contentious issue of customs officials and authorities demanding to search travelers’ digital devices isn’t one limited to the US.It’s something that happens in other nations, too, including New Zealand and the UK.The latter of which has just seen a man convicted for not handing over his phone and laptop passwords.Muhammad Rabbani, who is the international director of campaign group Cage, has been convicted of a terrorist offense after refusing to unlock his iPhone and MacBook Air while being detained at Heathrow Airport.He was ordered to pay £620 (around $833) in costs and given a conditional discharge for 12 months.Rabbani says he was returning from a wedding in Qatar in November 2016 when he was stopped.
In its push to be the nice guy, Lyft is rolling out new driver initiatives.The ride-hailing company said Monday it's adding features like 24/7 phone support, faster online assistance and Spanish language support.Lyft said these new additions came at drivers' requests."It's really been around listening and continually listening to our drivers," said Mary Winfield, Lyft's vice president of Trust and Safety, who is tasked with improving driver and passenger experience.But now, as Uber is cleaning up its act with a new CEO and initiatives like 180 days of change to help drivers, Lyft may need to work harder to gain on its competitor.Lyft is currently available in 49 states, with South Dakota being the lone state without the ride-hailing service.
One advantage of the tredjepartsklienter for Twitter has been the ability to filter out unwanted posts.All posts that contain the keywords, phrases, or hashtags that specified are removed from the timeline.There is an easy way to, for example, to avoid spoilers for movies and series, and to delete posts about things you simply do not are interested in.thus, it is possible to get a significantly cleaner and more efficient timeline on Twitter, which is perhaps especially beneficial for those who follow many accounts.Something everyone might not know is that nowadays it is possible to filter out post in the official Twitter app.On the mobiles you can find the tool by opening the tab to the interactions and press on the gear icon in the bottom right hand corner.
Marihuanan käyttö kolminkertaistaa riskin kuolla verenpainetautiin.Aine on jopa vaarallisempi kuin savukkeiden poltto.Sydämen lisäksi se on riski myös aivoille.Tutkimuksessa oli mukana yli 1 200 osallistujaa, joista kolmannes ei käyttänyt marihuanaa eikä savukkeita.Viidennes käytti pelkästään marihuanaa ja toinen viidennes sekä tupakkaa että marihuanaa.Neljä prosenttia käytti ainoastaan tupakkaa ja viisi prosenttia oli lopettanut tupakoinnin.
The problem is a return to form isn't always a good thing.Let's be honest, every Star Trek series started off pretty poorly.There are a lot of things to hate about the second season of TNG, like the uniforms, Doctor Pulaski, Wesley, and the fact that a writer's strike out a hamper on script development.Plus, who can forget how Bones would constantly (and often futilely) shout at Spock for various reasons.The series was by no means perfect, and had some issues through its entire run (like Dianna Troi being shit and generally useless), but the first season was without a doubt its lowest point.The show stopped being an 'alien of the week' situation and actually started going somewhere.
The Pokemon Company today announced that its newest game, Pokemon Playhouse is now available for Android.The company has been entertaining us for the better part of 20 years and has been responsible for my personal all-time favorite game series.Now, it’s looking to entertain an entirely new generation with this new game.Sadly, this game won’t appeal to gamers who have followed the series for the majority of its life.But, it will appeal to kids like my five-year-old that think Pikachu is the cutest thing ever.If the term “EV Training” means anything to you, you’re probably too old for this one.
Consumers buy sports equipment and textiles more and more often online - and brand stores.the Change is fast and fierce.in the united states bankruptcy are the twelve months of the year swept out of the 254 hectares of the large sports shops of the store space.”the Distribution is very large, in turmoil, particularly in the united states.Consumers are rapidly changing their buying habits,” explains Amer Sports cfo, Jussi Siitonen.He talked about the Economic economic director 2017-the occasion on Thursday in Helsinki.
Ford is expanding the development use of the Microsoft HoloLens headset globally in hopes of improving the collaboration among its teams and speeding up product development cycles.Over the past year, Ford has been testing the HoloLens mixed reality headset at its Dearborn, Michigan design studios.Designers have used the new tool to explore design variations of parts like grilles, mirrors and interior layouts in mere seconds, which normally could take days or weeks using the traditional clay modeling process.With a $5,000 HoloLens on my head, I get a demo of it in action at Ford's Dearborn Product Development Center.Once I'm signed in, I see various hologram menus and displays appear throughout the room and over the 2013 Ford Fusion sitting in the corner.After completing a couple of "airtap" commands, I witness a number of hologram overlays projected onto the front of the Fusion showing different grille designs.
It turns out Wikipedia is a pretty good source for scientists, even if your biology professor won’t accept it for your term papers.Researchers at MIT and the University of Pittsburgh today released a paper that shows a direct correlation between information made available on Wikipedia and how likely that work is to be referenced in future scientific literature.The core of the researchers’ quest was to determine whether or not a large and easily accessible repository, like Wikipedia, provided a tangible benefit to researchers.The results clearly indicated that it does.Professor Neil C. Thompson, of the Sloan School at MIT said in a press release:Our research shows that scientists are using Wikipedia and that it is influencing how they write about the science that they are doing.