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How does Pinterest Work?

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Ness Naira
How does Pinterest Work?

There are two types of visitors on Pinterest. Users & advertisers. Users are those who surf things on Pinterest & advertisers are mainly business owners who put their product information in very nicely clicked photographs & aptly written information. Both parties can “pin” anything on their boards. They can re-pin or share the pins as well.

While it started as merely a graphic sharing app, today Pinterest has become one of the biggest traffic navigators on the internet. Business owners are putting their products & ideas on Pinterest to attract buyers to their brand. A lot of this is helped by the feature that allows you to mention the price of your product & whenever there is an update on the price, the followers are notified about it in an email.

The question here really is how does Pinterest work for users, how is it different from other social networking apps and how useful it is for both buyers & sellers?

According to Pinterest Business Model themselves, approximately 200m people use it every month. More than half of them are international, that means over 100m users are from outside of the USA. With the evolution of the mobile internet, over 80% of Pinterest users use it from their mobile phone app. While some surveys suggest that over 80% users on Pinterest are women, Pinterest claims that over 50% of their new sign-ups are from men, which makes the ratio down to 30% men users compared to that of a whopping 70% women users.

If you are attracted with the facts and figures of Pinterest and also want to start a similar Website like Pinterest then take a look at a customizable ready-to-go Pinterest clone script for your start-up.

 

How does Pinterest Make Money?

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