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Femtech - The Segment With Enormous Unexplored Potential

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Alex Harpper
Femtech - The Segment With Enormous Unexplored Potential

There is no specific female-centric market or company, which deals with a women’s need. But, with Femtech the scene has probably changed.

Femtech (or Female technology) is a concept applied to a category of software, diagnostics, products, and services that use technology which often focuses on women’s health. This sector includes fertility solutions, period-tracking apps, pregnancy and nursing care, women’s sexual wellness, and reproductive system health care.

It is ditching the taboo that is associated with women’s sexuality and health. Femtech was started keeping in mind the ladies centric approach. It will not only enable brand loyalty but will also inspire future generations.

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Alex Harpper
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