In this era, generating traffic from the search engines like Google is not analogous to all those ways, practicing which the traditional brick and mortar businesses used to grow their organic traffic. Though undoubtedly, the retailers fancied similar traffic for centuries.
Today, we’re at the height of digitization. And considering that you’re reading this article, you’re aware of the importance of SEO in increasing an online store’s traffic.
Magento 2; Launched in 2015, it had an updated shopping cart and boasted great SEO features. However, it wasn’t much SEO friendly back then. But today it is best noted that Magento now addresses SEO and is SEO friendly right out of the box.
Magento SEO Tips by Xcentric Services
If you’re here looking for some tips to increase your store’s traffic with Magento SEO, you’re at the right place. Xcentric being one of the top-ranked Digital Marketing Agency in Pakistan, and also a recognized Magento Solution Partner excels optimizing E-Commerce platforms, to achieve the best. Moreover, we also have a team that specializes in Magento Web Design and Development.
Hence, considering our experience of working with the ever-growing Magento platform, we’ve shared for you some of the best Magento SEO tips. Head over, discover them, and boost your Magento store’s traffic.
1. Optimize the Product Images
Uploading product images on your online store isn’t enough in this SEO driven era. Optimizing them is the real catch, specifically on Magento. Hence, to rank your product on the SERPs of Google, and to increase your store’s traffic, optimize every image by;
- Describing a Product Image with a proper name, instead of random numbers
- Use targeted Keywords in the Image Description by adding Alt Text
Optimize using the mentioned ways through the configuration options available under each of the thumbnails aka, the product image. Where you can input the Alt text and can view the image resolution, size, etc.
2. Set Canonical Tags to avoid Content Duplication
Thousands of Magento Commerce sites are in trouble. The accused – Content Duplication. Magento SEO can resolve this matter by adding canonical tags. Therefore, if your online store has loads of duplicate content that connects with a central page, and you strive to show Google the exact location of the right page, then canonical tags are essential.
To help you out with some further details our Magento Professionals team at Xcentric has listed out some causes of content duplication;
- Multiple categories for similar products
- Pagination – Fitting in more products on a page than it can accommodate
- Variations of products sharing minor differences
Identify the reason behind your content duplicating and fix them pages by adding canonical tags, which can be efficiently done by logging in to your Magento Admin.
3. Develop an Out-of-Stock Product SEO Strategy
Managing an online store, you must’ve come across situations when the products are out of stock. How do you tackle such situations?
Our Magento SEO specialists at Xcentric suggest the best practice is to leave the page as it is. If you plan to bring the product back into the inventory. However, keep in mind the fact that today’s savvy generation refuses websites that are misleading.
Hence, the real Magento SEO catch is to keep them out-of-stock product pages live, all while assuring that they’re updated with the details of when the customers can expect the product to be back in store. We’d recommend using a Magento extension for notifying the customers whenever the product is back in stock.
To read more click on the link
https://www.xcentricservices.com/seo-services-chicago/?utm_source=Blogs&utm_campaign=Xcentric
As the e-commerce sector is growing at an exponential rate, businesses are actively looking to enhance their e-stores to match the competition and stay aligned with customer expectations.
Also Read: Magento Ecommerce Development Trends To Follow In 2020 Businesses that are still wondering why they should invest in Magento extensions, here are the five reasons why:Inventory managementInventory management is a critical aspect of the business.
Other features include, but are not limited to, inventory transaction log management and inventory update push notifications.
Magento extensions simplify the backend process, leaving merchants free to focus on other business-critical functions such as customer engagement.
With Magento, businesses can manage e-stores, products, customers on multiple platforms.
They can also set timelines and intervals between the order and actual delivery.
DIGITAL MARKETING, ECOMMERCE, FACEBOOK MARKETINGCurrently, Facebook has higher than 2.44 billion users globally and is verified to be one of the most immeasurable Social Media Marketing Services in Pakistan platform for trading and developing a business digitally, in this tech-driven era.
Hence, the reason savvy marketers have started noticing this social networking giant.There are around 64 million dynamic business pages, and it is assumed that more than 75% of brands are ready to spend on Digital Marketing Services in Pakistan to promote their posts.
And according to digital stats, by the end of 2020, Facebook will reach more than 5 billion people through ads, considering that there are more than 90 million businesses actively promoting sales through it.Being a Digital Marketing Agency in Pakistan, as we glance at these stats, we safely conclude that in this era, Facebook Marketing Services in Pakistan is one of the safest and practical ways to reach more customers.
However, to achieve the best results, consider integrating your Magento E-Commerce Development Services in Pakistan store with Facebook.Facebook Integration with Magento 2Magento 1 doesn’t accommodate any free of charge out-of-the-box extension.
That tab will begin copying your E-Store and supplement every single product there.The Integration BenefitsBusinesses can customize the layout of their E-Store readilyAll the traffic that businesses experience on their Facebook page will be diverted directly to the websiteEvery tweak that a business makes to its Magento Catalog will apply to its Facebook Page automatically and instantlyBusinesses can create better Facebook Ads effortlessly and quicklyStress-free installationTime-savingDrive Traffic to your E-StoreHave you ever noticed that countless businesses do not have a website and are still driving a successful business by only targeting Facebook users?
Engaged Existing AudienceConsidering that Facebook is where your audience is spending most of their time, you need to keep them warmed-up to;Sustain their attentionNotify them about the benefits of your solutionDevelop trust with themPrepare them for a sales pitchInstead of just utilizing the network to direct traffic and leads and driving people away from the Facebook activity that they’re experiencing, work on initiating discussion with the audience.Hold your brand at the top of the mind of the audience, and nurture your relationship with them.
USA based renowned Magento Web App Development Company has been nominated in the top 7 list of Magento Web Development Companies by TopDevelopers.biz.Planet web solution is a leading e-commerce website development and mobile application development company with an experience of more than a decade.
The PWS Developers are highly experienced professionals with solid hands-on expertise in developing e-commerce websites and native applications which brings profitable results to their esteemed clients.Read more
Looking to upgrade your older Magento 2 version to the latest stable version of Magento 2?
Whereas the latest stable version has a newer technology stack.
so, if your store is not upgraded to the latest version of Magento, then it’s time to make a move right now?
But why enroll for Magento 2 Version Upgrade Service is necessary?Well, the newer stable version of Magento 2 will fix lots of bug issues and improve security to the next level.
The new version brings in new platform design, fast page load speed, enhanced security, new and improved interface, new added features, performance boost, secure checkout, and other things.
And all this will help improve the shopping experience of your customers significantly.
If you want to be ahead of the competition, you need to make sure that your website is driven by a highly efficient e-commerce platform.
Magento is a well-known e-commerce platform in the market and comes with a wide range of features.
There are tons of Magento 2 extensions in the market that can help you create a highly efficient platform.A bad user experience can have a negative impact on your business.
By using Magento 2 extensions you can improve the user experience of your website.
Magento 2 offers its users several features that help them achieve the best user experience.
By installing the right extensions, you can make your store more engaging and easier to navigate.
