With evolving years, SEO has drastically changed and as we are in the new decade, businesses need to focus on new SEO strategies since they can lose their first page positions anytime. While all the SEO components, whether it’s from on-page, off-page, or technical, have changed, you can only take one at a time and ensure all your SEO fronts are properly covered.
Here are some of the important on-page SEO strategies for 2020 from the best digital marketing agency Maryland that you need to implement immediately to rank at the top in SERPs.
- Optimize the web pages to deliver unique value to the visitor. Make sure you do not offer what everyone else in your industry is offering. Bring some extra and unique elements.
- Optimize the website for phenomenal user experience (UX).
- Opt for laser-targeted keyword targeting.
- Make sure your services and content can easily be shared through all major social platforms. Your current visitors can bring more traffic to your website.
- Make a website that can transition seamlessly between devices.
- As Google’s Gary Illyes said, “Just make that damned site crawlable.” Keep it as simple and crawlable as possible
- Optimize the website for authorship, metadata, rich snippets, and schema.
Keywords are vital for SEO strategy.
Your content is created around these topics and ideas.
Search engines used to match exact characters of a keyword to rank a page.
But since the relevancy has become a priority, search engines try to understand the search intent and then display the type of content user is expecting to see.User intent can be anything.
For instance, someone looking for any information would usually type a query or a conversational phrase.
There may be someone looking for a business location putting just the business name in the search or someone looking to buy a specific product or guidelines for something.
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