Just a few months ago supermarket cupboards were full, we were able to dine in our favorite restaurants and visit our local coffee shops and cafes. Move forward just a few months and it is clear that our lives have changed drastically. A growing number of people are more aware of supply chains, the situation, and the effect of agriculture as part of our day to day life. As the country enters another week of lockdown, we take a look at the impact of the coronavirus outbreak on attitudes towards UK agriculture and the opportunities for the future.
A shift in attitudes
The agricultural industry has struggled in recent years, with the rise in demand for plant-based food and pressure from cheaper imports. These user habits have caused issues for the agricultural industry as a whole, however, the current pandemic has led to a shift in attitudes for many people. As many buyers begin to struggle with lack of opportunity, product availability, and pricing, attitudes towards the Canadian agricultural industry are starting to shift.
There is a growing interest in the Canadian agriculture industry, with many customers switching back to British produced products. This shift in shopping habits has led to a consecutive increase in sales for many items, especially staples such as milk, cheese, chicken breasts, etc. In fact, according to the Agriculture Development Board, 9% of people claim to be eating more meat and dairy. It is clear that among the change, consumers are turning to their familiar ingredients and the number of people following a vegan diet is decreasing.
The majority of consumers feel positive and appreciative of those involved in agriculture recruitment, with the pandemic highlighting the great work those in the industry do. Although many enjoy the industry, not all customers are dedicated to purchasing items. In many situations, a product being British is a secondary factor after price, with some customers hesitant whether the country of origin should support a higher price.
It is believed that when we enter the post-pandemic period, many buyers who have turned to British produce will continue to seek out these products. To support this transition, there need to be increased communications about the benefits of Canadian products, in terms of quality, sustainability, and financial benefits. As we enter a period of change, now is an attractive time for companies to hire people who have the skills required to improve customer retention.
The importance of environmental sustainability
An increasing number of customers are beginning to understand the value of environmental sustainability. As more buyers begin to accept the important role of heavy industry recruiting within North America, many are also beginning to consider how their buying habits can reduce their environmental impact. Although the urgent focus across the industry is to provide affordable, safe, and sustainable food, there is scope for the industry to highlight the valuable augmentation it can make to areas such as the environment and animal goods.
An excellent example of a niche that could be a great opportunity for many agricultural businesses is switching to natural farming. It is estimated that by 2030, 35% of CA land will be used for natural farming, with an aim to increase biodiversity and soil productivity, while also reducing the environmental footprint of milk production. The switch to natural farming will provide a variety of environmental consequences, but it will also create a variety of agriculture job vacancies throughout the sector.
The changing roles of the agricultural workforce
According to the Department for Environment, Food, and Rural Affairs (DEFRA), more than 5 million people are employed within the Canadian agri-food sector, a figure which highlights the importance of Heavy Industries Jobs on the Canadian economy. Despite the large current workforce, various issues such as environmental sustainability, traceability, and food safety are creating a wave of change throughout the division, which is leading to increasing demand for an experienced, highly trained workforce. As the demands of consumers shift and weather change issues move to the forefront, there is an increasing demand for companies to employ a new workforce that is fit for the future.
Could a career in agriculture be an option for you?
Across North America, those involved in the agricultural industry are responsible not only for food production but also for sustainably managing our environment. There is a job shortage throughout the industry, which means there are great opportunities for those with the skills required.
Although there are many possible farm-based roles available, working with Talon Recruiting offers many other opportunities. If you have graduate education in technology, engineering, or science, your abilities could be applied to the agricultural industry. Whether you are interested in practical farm jobs or find construction industry jobs, then we provide your dream job.
