The world is changing and it is imperative to have a strong online presence for a business. In order to have that, a professional website is a must. It helps you to garner the attention online, and to create an effective dialogue with the audience. After all, the online presence of your business matters a lot in today’s digital world. The market is jam-packed with website builders which can assist in making a decent website. You can find out plethora of website developers and builders, claiming to offer incredible services. However, credibility, expertise and trust matter the most. After all, it’s related to your business, security and customers. To serve the purpose of success, trust, WordPress is the best choice to make. It is the most reputed platform to develop your business site with incredible features and services. It is a one-stop for all website-development related services & tools.
It offers a sure-shot way to succeed with open source content management system (CMS). Many people are adopting WordPress because of it being user-friendly. Also, CMS is quite easy to operate than other mediums. It does not require any professional skills or technical knowledge to use it. Another thing about WordPress is that it offers many updates which makes it the best CMS choice for online websites.
Let’s take a look at some of the important features that make it the best CMS for any online website.
A comprehensive range of Customer base
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WordPress is not limited to one type of customer base, like bloggers. Every person can try their hands on it. From small businesses to large businesses, everyone can use WordPress for building their online website. Through this, one can control as well as manage their websites and it’s content. It is super time-saving, and cheaper than other website builders. It is a prevailing software that has the ability to fulfill the demands of every sort of customer base. One can’t find any restrictions in any of the features, it’s very flexible in nature. The best part is that it saves a lot of time, and doesn’t cause a dent in your pocket.
SEO friendly
SEO is utterly essential to mark the success of a website online. Many people have no knowledge about SEO which is the reason they are unable to taste the success of their website, or find it difficult to do self-posting on a website or a blog. SEO brings audiences in huge numbers to the website.
Thus, WordPress helps in maintaining good content and makes the website SEO friendly. It does the SEO coding and keywords selection for you without putting you in trouble. The only thing which the user has to do is target the keywords, and get a right theme for proper coding.
Great money saver
WordPress is a great money saver. There are no money charges on its installation. Also, the user gets complete freedom while using the software. The website can be modified according to one’s own preferences. The website can be built and used in any way one wishes to. On the other hand, features like CSS modification, and various potent features, one has to spend some money.
Security
We all know that online security is the most important aspect of any online website. Without security, it’s very dangerous to operate any online website. Thus, WordPress puts a lot of attention to it’s security features. It offers a highly safe platform for any business site. It has a dedicated team of experts which keeps working behind to safeguard all the websites from a versatile range of malicious attacks, viruses, and hackers. The special WordPress Development team does a lot of research in developing super secure online atmosphere for all types of websites in order to secure the important data of clients.
Numerous themes/plugins
The most prominent feature which WordPress has is its ability to offer numerous themes/plugins.
The website user gets easy access to these pre-designed themes which he finds suitable for its business website. On the other hand, it offers plugins that are quite beneficial in controlling the website content, website designs, image/video uploading, optimisation, etc. All these themes/plugins are reachable to mobile users as well. The more responsive the website, the better rankings on the search engines.
One can do all this on their own or can hire a professional.
Conclusion
There is no need for hardcore technical experts to understand WordPress. It is simple to operate and build a business website. With a plethora of templates, themes, plugins, and security features, WordPress stands out from the crowd, and makes it super easier for any amateur to start his own website without getting into technicalities. Thus, it is, undoubtedly, the best CMS and website builder for any website.
There are many different web hosts available on the market that range in price from expensive to cheap.
You might assume a inexpensive host is poor to an expensive host, but there are in fact several less expensive web hosts available which are high quality.
Here are a few things that you should consider when selecting a cheap hosting that meets your needs.
One way to find out if a particular web hosting company has a terrible reputation is to read reviews and opinions from those that have used the service you are considering.
Many will provide an overall money-back guarantee in case you're not content with their service.
Just ensure you take your time when selecting the hosting package and do not simply register with the very first company that you find, since there are a number of low excellent web hosts.
Cleaning Up a Negative SEO Attacks with Real Info PointIf you are blogging for a while you must have heard about Negative SEO Attacks, right?SEO stands for Search Engine Optimization that helps your website to rank better in the Google SERP.But what about Negative SEO Attacks, have you ever heard of negative SEO?No!Not an issue.In this post, I will be sharing some practical tips to protect your site from negative SEO along with what is negative SEO and why you should take care of that.Let’s dive in.What is Negative SEO?As the name specifies, Negative SEO Attacks simply means lower down the rankings of your competitors in the search engines or making any harm to their sites by using the Black hat or unethical techniques.It may involveWebsite HackingPlagiarism (Duplicate Content)Spamming (One can make spam links to your website)Backlinks destruction, or evenMisrepresenting your reputation onlineAll and all, Negative SEO Attacks can ruin your online career.So, one should take care of that to protect your site from being hit by hackers and negative SEO.Actionable Tips to Protect Your Site from Negative SEO AttacksUse Google Webmaster ToolsThe very first thing you can do to protect your site from negative SEO set up email alerts with Google Webmaster tools.This way you will get emails from Google itself, whenever your site gets attacked by any malware activities.Moreover, you will be notified of the indexing problem, server connectivity issues, and Google penalties.So start with connecting your website with Google Webmaster tools and enable email notifications.Audit Backlinks ProfileThis is a very important aspect of protecting your website from negative SEO.Backlinks are the links pointing towards your site.
Linking could be direct to your domain or any Individual web page of your site.A huge number of backlinks are made on a daily basis, and one can perform negative SEO on your website by making spam links to your website.So, it’s very important to analyze your site backlinks profile.How many backlinks it has, what are the referring domains, their spam score, and all?You can use some of the most popular SEO tools like Ahrefs, SEMrush, Ubersuggest, etc.
to audit your site backlinks profile.Best Backlinks ProtectionYou know backlinks from high authority sites are very crucial for your website.
And that’s the reason spammers try to remove these backlinks first by sending mails to the webmasters of these websites.So, you should make a separate list of the best backlinks of your website and keep tracking those whether they are active or lost.Important Tip: You must use your professional email address while you contact webmasters as this confirms that you are an authorized person of that website.By doing so, it would likely be difficult for spammers to contact webmasters in the future.Implement Website SecurityPrevention is better than a cure.So it’s better to implement the web site security to prevent your site from hackers and spammers.What you can do to embed security to your website.Choose a strong password to loginUse any plugin for 2-factor authenticationTake backups of all your site files regularlyInstall antivirus to prevent malware activitiesTrack Social Media PlatformsYou also need to monitor social media platforms whether any fake profile exists with your name or your company name.Social media is on the boom from the last few years and that’s why spammer are more active on these platforms that lead to fraudulent activities.So, you must check for fake profiles and try to remove them by marking them as spam.You can also use some automation tools like Mention to make your job easier.Remove Fake ReviewsNext, you can check for if someone is doing the fake reviews on your business profile.It will not only harm your business brand value but also your personal brand value.If you found so without any genuine reason, then surely that person doesn’t like you and want to damage your reputation online.So, it’s your job to find out these types of people as soon as possible and get rid of them.Fortunately, Google My Business allows you to do so!Remove PlagiarismPlagiarism is again a big threat to your website rankings.
A lot of content is copied intentionally or unintentionally which results in duplicate content on the web.Google penalized these sites having duplicate content that leads to a loss in rankingsSo it’s better to keep tracking your top articles for plagiarism with the help of some plagiarism checker tools like Duplichecker, Grammarly, Copyscape, etc.Analyze Website SpeedYou can also monitor your website speed and if you find something suspicious contact your hosting provider immediately.If you feel very high loading speed or very low all of a sudden, it could be because of hackers or spammer that may put your server down.So keep an eye on your site speed regularly.You can take advantage of some tools like GTmetrix, Pingdom, Google PageSpeed Insights, etc.Look After Your Own SEO StrategiesThe next thing you can consider to protect your website from negative SEO is to look into your own SEO strategies.This may sound silly, but you never know which strategy of your affecting your website rankings.Here is a checklist you can perform to get rid of negative SEO.Check whether you have any link to the penalized sitesDon’t do low-quality guest postingNever buy backlinksUse “nofollow”, “dofollow” attributes properlyUse the target tag appropriatelyHandle Online Criticism CarefullyLast but not least is to handle criticism in the right way.You may come across some situations where you have to face criticism as well.You never know who is a spammer and what his motive behind the criticism.
It could be because they want to –Show you downMake fun of youTake RevengeOutrank you in any way, and so on.So, you should be prepared for that and you should handle the criticism in the right way.Remember, you are here to do business, not to make grudges.ConclusionI have shared an overview of what negative SEO is all about and how it can damage your website.Most importantly, I have also shared some actionable tips that can prevent your website from negative SEO.So, if you don’t want to see you’re all hard work go in vain, start implementing these tips to protect your website from hackers and negative SEO.Still have any question or feedback, please do comment below, we’ll be happy to help you.
Facebook Twitter Google+ Pinterest LinkedInThe latest prevailing trend in digital world is that either website needs to have a blog or they are posting blogs on various guest posting and mini-blog websites.
Did you know, your website speed will not only give a good user experience but also it will help in your site search engine optimization (SEO)?
So, in this article I will focus on how to optimize your website speed and take your site to the next level.
https://realinfopoint.com/how-creating-a-blog-is-going-to-change-your-business-strategies/ Creating a blog definitely can boost your business to a great extent.
Reflecting what your brand is all about and changing your business strategies is all you can expect with the creation of your blog.
Posting content on the guest website is an effective way to promote your profession.
It is a powerful link-building method when you use it correctly.
If you are a freelance writer, then you can choose the top Guest Post Website Australia.
