The COVID-19 pandemic has been accompanied by lockdowns that have proved disastrous for many businesses worldwide. The economy is on the verge of another economic downturn. Businesses must take certain proactive steps to stay recession-proof or unharmed to the extent possible during these trying times.
As per Edition.cnn.com, Instagram is the platform of choice for showcasing amazing travel stories and experiences. Insta feeds have been all about cropped and perfectly filtered pictures of colorful and vibrant venues and exotic locales. However, the COVID-19 pandemic has compelled the CEO of Instagram to use his garage as a workstation to ask his users to stay confined to their homes just the way he is. He is trying to respond to the critical situation by modifying his lifestyle just the way the current situation is demanding.
With the outbreak of the coronavirus pandemic, businesses, communities, and people in general, are trying frantically to adjust to the brand new lifestyle. For all businesses worldwide, it is their primary concern today to ensure the safety, health, and overall well-being of their clients and staff. Most businesses are encountering unimaginable hardships and overpowering challenges since all business transactions are wholly disrupted thanks to the COVID-19 global pandemic. Here are a few effective expert Instagram tips for businesses to overcome these trying circumstances.
Start Leveraging the Incredible Power of Digital Platforms
You need to consider expanding the overall reach and popularity of your business digitally. Today physical distancing is the new way of leading your life for communities and most people across the globe. Businesses must start initiating communication with clients leveraging the amazing digital platforms in innovative ways. Instagram is a great way of assisting various businesses to stay abreast of the latest developments and keep inundating customers with a feed that they are passionate about in these distressing times. You could buy followers on Instagram to boost your reach and overall online presence.
Use Instagram Live For Fortifying the Bond
The coronavirus pandemic has necessitated social distancing. However, you could strengthen the bond by connecting online with your community. You could consider starting events online or hosting FAQs with the help of the versatile Instagram Live. Businesses are going live almost every day for the sake of educating and entertaining people. We know that Facebook and Instagram Live views have become double in just a week. For gaining a boost in the viewership of all your Instagram Live campaigns, start by using teasers on Instagram Stories and Insta Feed before streaming live. Remember to save your video and then upload it to Instagram TV.
Come Up with Enticing Ways of Shopping Online
As people are compelled to stay confined within the four walls of their homes, it is surely a great idea to facilitate online shopping. They are provided with all the information that is necessary via Instagram. Your business’s URL must be incorporated into your Bio on Your Instagram for Business. Instagram is also an ideal platform for sharing the news that you have shut your shop for now or running it just for a limited time every day.
Conclusion: Utilize IGTV for Sharing Content & Boosting Education & Entertainment
IGTV helps you in getting intensely engaged with your target audience. Experts urge you to share relatively longer but correctly serialized content so that users could see it whenever they like. You must focus on generating intriguing content relevant to your specific business.
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