Postpartum Hemorrhage Market size is $742m in 2019, growing at a CAGR of 6.2% during the forecast period 2020-2025. Postpartum Hemorrhage/Obstetric hemorrhage is a biological condition when a woman has heavy bleeding (Postpartum bleeding) after giving C-section child birth. It is a serious and rare condition and usually happens within 1 day of giving birth or it can happen up to 12 weeks after having a baby. Postpartum hemorrhage causes drop in blood pressure and can lead to shock (loss of blood flow) and decease. PPH is one of the leading causes of maternal mortality and morbidity worldwide and accounts for approximately one-quarter of all maternal deaths. Uterotonic drugs help in controlling the blood loss and is medicated to the patients having postpartum hemorrhage.

By Product Type - Segment Analysis

In 2019, Uterine Balloon Tamponade segment dominated the Postpartum Hemorrhage Market in terms of revenue is estimated to grow at a CAGR of 5.1%. It is a process in which a balloon is inflated within the esophagus or stomach, to apply pressure on bleeding blood vessels, compress the vessels and stop the bleeding. It is used in the treatment of bleeding veins in the esophagus (esophageal varices) and stomach. Using Uterine Balloon Tamponade product there is less blood loss and less relative risk of surgical interventions blood transfusion for maternal women obviating the need for surgery driving the market’s growth.

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Geography - Segment Analysis

In 2019, the North America region dominated Postpartum Hemorrhage Market in terms of revenue with a market share of 39% owing towards the increase of Postpartum Hemorrhage. This growth can be attributed towards the increase in medical complications related to pregnancy, high awareness among end-users about advanced PPH treatments, advanced healthcare infrastructure and the increased healthcare expenditure in this region are the key factors for the growth of the market. Asia Pacific is estimated to record the fastest growth rate during the forecast period 2020-2025.

Drivers – Postpartum Hemorrhage Market

Increasing Awareness Programs

Increasing awareness programs and safety measures by the Government drive the Postpartum Hemorrhage Market. The growing awareness campaigns conducted by global non-profit organizations as well as educational and training programs by government are the major factor driving growth of the Postpartum Hemorrhage market.

Challenges – Postpartum Hemorrhage Market

The lack of skilled healthcare providers and inadequate communication and transportation systems are increasing the prevalence of postpartum hemorrhage, which is the loss of 500 ml blood or more is restraining growth of the market. Low awareness among people regarding PPH treatment devices is another key factor hampering the market’s growth.

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Postpartum Hemorrhage Industry Outlook

Product Launches was the key strategy of the players in the Postpartum Hemorrhage Industry. Postpartum Hemorrhage top 10 companies include 3RD Stone Design, Inc., Bactiguard AB, Zoex Niasg, Cook Medical, Inc., Utah Medical Product, Inc., Vitality Medical, Revmedx Inc., C R Bard, Inc., Teleflex Incorporated and Inpress Technologies.

Acquisitions/Product Launches

In December 2017, C R Bard, Inc. acquired BD (Becton, Dickinson and Company), a leading global medical technology company. This acquisition helped the company in medication management and infection prevention with an expanded offering of solutions across the care continuum.

Key Takeaways

Increased welfare initiatives by the government for augmenting hospital births and preventing maternal deaths are set to propel the growth of the market.

Owing to the increase in the rise of premature labors worldwide aids to the growth of the market.

Increasing focus on development of low-cost PPH treatment devices drives the market’s growth.

Asia-Pacific region is estimated to record the fastest growth rate during the forecast period.

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