Electronics and online Audio Equipments are some of the hottest selling products on all of the big ecommerce platforms. In a study conducted by emarketer, we saw that electronics exceeded more than 35% of China's total ecommerce. This is the highest percentage of online shopping electronics in the entire world.
Not only China, but South Korea as well is experiencing a huge growth in online electronic shopping sites. More specifically audio equipment shopping was one of the most popular segments in the online shopping list of consumers. Some of the most popular products observed in this category are; wireless headphones, speakers, and headsets. The majority of these online audio equipment are bought from overseas.
Why are people preferring audio equipment shopping from overseas?
When customers were asked why they decided to use online electronic shopping sites from overseas, the majority of them replied that because it is a lot more affordable and also since there is a wide range of selection to choose from. The most popular online shopping sites from overseas include the giants like Banggood, JD, Alibaba, Walmart, Target, Amazon, Desertcart, etc.
However, with the rise in the online shopping of electronics there is bound to be a rise in the complaints received as well. Most of the complaints consisted of a lack of customer support regarding the product, since of course there is no local warranty for the same in most cases. There were also a few complaints regarding faulty products received.
Why are people adding audio equipment to their online shopping list all of a sudden?
Mobile video content consumption increases by roughly 100% every single year. (According to Insivia) Video content is not entirely video, it also consists of audio as well. Due to the tremendous increase in content consumption all over the world, it is quite natural that people would buy electronics to fulfill their desire for content. Whether that is for entertainment or for work purposes it doesn't matter. The point is that people are never going to stop consuming content. And businesses as well as individuals will never stop creating content, so there will be a huge demand in the market for products facilitating this desire.
Another huge factor that has drastically increased online shopping as well as content consumption is the COVID-19 pandemic and the lockdown. During the lockdown, people were stuck at home with nothing else to do. This made them consume a tremendous amount of content from sources like Youtube, Netflix, Prime Video, Hulu, Spotify, etc. Such situations and consumer behaviours have in turn caused a surge in the sales of electronics during the pandemic.
Which are the most popular online shopping sites for buying audio equipment from overseas?
There are a lot of online ecommerce websites that sell audio equipment and electronics all over the world. But there are a few online shopping companies that have made huge sales in recent times. Here is a brief list of the top overseas online shopping sites for electronics and audio equipments;
- Amazon
Amazon is the undisputed global ecommerce king as of now. They have dominated the audio equipment segment in online shopping all over the world. Their influence in the US is exceptional. They are also one of the largest online retailers all over the globe in terms of the revenue that they generate. Amazon has an incredible variety of selections available, but one could say in all sincerity that their main focus is on consumer electronics, books, and other media-related products. During the third quarter of 2020, the company has made a record of highest revenue generated in a quarter that amounts to more than $96 billion.
- JD.com
JD is a Chinese company which is operated by Beijing Jingdong 360 Du E-Commerce, Ltd. It is a company that mainly focuses on national sales within China. Just like Amazon, they have products from a wide range of categories including “electronics and appliances”, “furnitures”, “health & personal care”, “food and groceries”, “fashion & clothing”, etc. Electronics and audio equipment are one of the strongest categories of the company ever since its inception in 2004. They are quite successful with global sales reaching upwards of $61 billion last year (according to various sources).
- Apple
You just cannot have a discussion about electronics and leave out the most prolific player in the segment. Although in recent times, Apple has shifted its focus more towards the international market, it still gets the majority of its profits and sales from the US. Speaking of its product range, apple is solely a “consumer electronics” brand that specialises in the electronics and media category. The company recently disclosed its third quarter revenue for the year 2020, which amounted to an impressive $59.7 billion.
They have also launched the next generation of Airpods this year - which is perhaps an extraordinary audio equipment that has generated more than $12 billion in sales. This amount is more than the entire revenue generated by Spotify. What’s more is that there is an incredible amount of potential yet to be achieved. There are about 900 million Iphone users in the world, and so far there are about 100 million airpods that have been sold. So one could imagine how much more potential this product has in the market. One of the main reasons why Airpods are proving to be such a massive success is that Apple has removed the 3.5mm headphone jack from the latest Iphones, forcing their users to get wireless earphones such as the Airpods.
Final thoughts
There is undoubtedly a huge surge of audio equipment as well as other electronic products to shop online. This trend is unlikely to come to a halt in the coming years, if not decades. As long as people are consuming content, there will inevitably be a demand for electronic products such as mobile phones, headphones, earphones, bluetooth speakers, headsets, etc. Companies will no doubt try their best to fulfill the demands of their consumers overseas.
Online ShoppingAs the world started to get more connected and has become a global village in the right sense of the word, it has not only impacted the way people communicate and stay in touch but also has an impact on the way businesses make strategies.
However, just like many other things, online shopping has evolved over the years, and no doubt the e-commerce future trends will be different from the ones that we have nowadays.
The same is true for future trends in online shopping.Future Scope of Online Shopping WebsiteStarting an online shopping website can be expensive, however, of course, it is not as expensive as opening an offline retail store but you would like to know about the future scope of the online shopping website before you invest in it.
When the online shopping trend was emerging the stores that were opened back then are now running successfully and are on the top like Amazon however it's not too late now too.
You need to provide your customers with some services or benefits that other websites are not so that the customers would prefer your website over the others.Future Online ShopA few decades ago when people did not have this much access to the internet and devices like phones and laptops, there was no concept of online shopping and some people might have never thought that their shops will look like this in the future.
It is because many companies on the global level are working for the future in the enhancement of online shopping to attract customers to their websites and of course if they do not do so, they will be left behind in this fast-growing technological world.Future Scope of Online ShoppingThe future scope of online shopping is bright and is expected to reach its peak within this decade.
Ecommerce and convenience shopping, sitting at your couch, has revolutionalized the concept of conventional buying habits across the Globe.
Everyday, new, e-commerce sites are appearing like mushrooms, to compete and benefit from this e-commerce boom.Below is a brief description of best online shopping sites in Pakistan:1.
Daraz.pkIt has grown to be the most popular ecommerce shopping site in Pakistan, manipulating seasonal shifts, and offering best deals accordingly.
Yayvo.com (Tcsconnect)It is owned by Pakistan’s biggest courier organization TCS.
Unlike other online shopping stores, it deals in perfumes, tickets, handicrafts and other special occasion gift ideas as well, to make it stand apart from other online web-stores in Pakistan.3.
Shophive.comOne of the best online shopping site in Pakistan that focuses Mainly on supplying PCs, note pads, telephones, tablet PCs, cameras, TVs, projectors, personal computers, screens, printers, scanners, and numerous different hardware.4.
Not only it is comfortable for the baby but also provides comfort to parents by leaving their hands free for other tasks.
Holding a baby for an extended duration becomes a very tiring experience as all the weight is distributed on your back and shoulder.
In such situations, baby carrier bags come to your rescue.
Using the baby carrier bag not just keeps your baby close but also prevents your back and shoulder from pain.How To Choose The Right Baby Carrier Bag?Here are some of the factors that you must consider while buying a baby carrier bag for your little one.BABY’S COMFORTMake sure that the baby carrier you are purchasing should have support for your baby’s head and neck.
If you are purchasing a front baby carrier bag then make sure that the holes are loose enough to fit your baby’s thighs comfortably and not so loose that the baby slips through them.SAFETYLook for the baby carrier that has durable straps so that it can hold your baby safely.PARENT’S COMFORTMake sure the straps in the baby carrier are soft and padded so that they may not hurt your shoulders.EASY TO CLEANMake sure the baby carrier you are buying can be easily cleaned at home as your baby can create a mess.
Before making any purchasing decision you should also think about the comfort and safety of your baby.Looking To Shop Online For Baby Carrier Bags?Hokosoko is an Indian online shopping website that provides a variety of baby carrier bags at reasonable prices.
winter sales, shopping for the winter typically doesn't even come up in your mind until winter becomes imminent.
But if you decide to do your winter shopping in the late summer or early fall, you can save a ton of money with winter sales.
While snow toys like sleds probably will not come into the store is until the fall, utility items are usually around during the summer, men’s winter boots.
winter sales, At the arrival of winter's, many people and even professional people are going to shopping the trendy winter items.
In this article I will discuss about where we can find best winter sales, men’s winter boots.
As you all know Hokosoko is an Indian e-commerce marketplace that sells a variety of products.
From home & kitchen essentials to health & personal care and electronics to power tools, we have everything at budget-friendly prices.
Here is a list of 10 pocket-friendly products that you can buy from Hokosoko.
