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10 Responsive Web Design Challenges And Their Solution

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Ana Kostiuk

In the current era, creating an attention-grabbing website has become a primary requirement of the majority of businesses. Responsive Design(RWD) is a key trend in creating effective online customer experiences driven by the need to cost-effectively build sites across desktop, tablet, phablet, and smartphone. 13 in the digital marketing techniques that would be important in my 2014 digital marketing trends post and Smart Insights readers voted investment in mobile as the second trend with the most commercial potential for 2014. To help marketers to create effective experiences we have featured many articles discussing best practice, examples, and implementation for responsive design on Smart Insights through 2012 and 2013 which I thought it might be helpful to collect together here: An Introduction to Responsive Website Design for Marketers Planning your RWD Case Study on Oxfam in Ireland on RWD … In the spirit of J. Boye I had decided to run an interactive session as opposed to the more traditional presenting method of lecturing people on personal experiences.

For years now, people have increasingly been using phones to do their browsing — the fact that these devices are far more portable than desktop has also made them a convenient shopping outlet. Do you prefer their mobile experience or desktop experience? The key to the mobile-first principle is, in fact, a content-centered mind. The Olympics were fantastic this year, the atmosphere was electric and the performances were first class (not to mention Danny Boyle’s staggering opening ceremony). To understand the concept of mobile-first design better, you should know the two phrases below first. In reality, as we know it was so much traffic that comes from mobile devices, it’s essential that you’re accommodating this factor through your website. Having a responsive web design is a must these days in order to pitch in more online traffic. To make further enhancements and to make things under control, businesses must be well aware of the fact that from where the traffic is coming and by which process the users are interacting with the site.

With the continued rise in mobile usage, and ‘with 25% of internet users only using mobile devices’, companies are adopting responsive design. Consequently, you could feel unfastened to go with proper website design in Mumbai to a layout internet site. Even if the user is making use of a non-traditional browser, the web browser will identify the platform type accessing the site and adjust the page according to the browser of the user allowing him to read and browse the page easily. If so, the mobile end version will be more like an afterthought, an incomplete product that’s been watered down. So, trust and rent solely knowledgeable designers for your business website. These two concepts were put forward before the responsive web design. The term “Responsive Web Design” (RWD) was coined by Ethan Marcotte in 2010. He combined three key pieces of web design: fluid grids, flexible images, and media queries. This greatly reduces users’ operations like panning, zooming, and scrolling when browsing the web.

An unresponsive website, on the other hand, would require a lot of scrolling, pinching, zooming in or out, or perhaps changing the device’s orientation, to be able to view the page’s contents better. If you have embedded videos on your website, remember to check their responsiveness too. Moreover, search engine optimization or SEO campaigns would be easier to perform on responsive web pages that have the same URL for desktop or mobile versions. Thus, a new method for designing websites was born: enter, responsive web design. “Graceful Degradation”, on the contrary, starts the product design from an advanced end like desktop and builds a version with well-rounded features at the beginning. If UI/UX designers start a product design with its desktop version, they will inevitably want to make use of most of the advantages of the advanced end. When the image asset is provided in large resolution (more than the size of a viewport) or in a Lossy compression format (i.e., PNG for images), the browser will have to resize the image to fit it to the viewport and the process of loading will take more time because of the size of the file. Stresses that there is only a single structure HTML and CSS stylesheet for all devices are the size you have.

Users visiting their website from tablet devices are shown a hamburger menu icon and callout, whereas those visiting from mobile phones are shown the menu icon and call-to-action button. But if you design with the “mobile-first” axiom in mind, you may not need to restrict the content available to mobile users. The only problem that I had was that I kept on missing the first and last 5 metres of each race. Besides, when practicing the mobile-first principle upon the different websites or mobile apps, designers can quickly start with a handy prototyping tool to test their design timely, find and resolve potential issues early on. It might be easier to find that thing or service they’re looking for, but that doesn’t make choosing between similar options any easier. If there’s one thing that every Web and Digital marketing manager has had on their agenda in recent times it is responsive design! Voice-based service is an integral part of web players and is a sure shot to enhance web-experience and shopping in a smarter way.

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Ana Kostiuk
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