Baked goods is set to record an improving performance in 2020 compared to 2019, with numerous categories seeing a return to retail value and volume growth. Packaged leavened bread and packaged cakes are set to record the strongest growth in both retail value and volume terms. With a greater focus on hygiene in response to the COVID-19 pandemic, consumers in 2020 have generally shifted away from unpackaged and artisanal goods towards packaged products. This can clearly be seen in the strong retai...
Euromonitor International's Baked Goods in Finland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.
Product coverage: Bread, Cakes, Dessert Mixes, Frozen Baked Goods, Pastries.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Baked Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
List OF CONTENTS AND TABLES
KEY DATA FINDINGS
2020 IMPACT
Stronger retail value growth as foodservice outlets close and consumers favour packaged products in 2020
Thin versions of best-selling lines and street food ranges continue to appeal to health-conscious consumers
Innovation, strong marketing and a clear response to health and wellness concerns drive competitor activity in 2020
RECOVERY AND OPPORTUNITIES
Marginal value growth in 2021 as rising unemployment leads to price sensitivity
Stable low rates of value and volume growth over the forecast period as confidence in unpackaged products returns
Flavour, freshness and domestic origin set to remain key drivers in consumer decisions
CATEGORY DATA
Table 1 Sales of Baked Goods by Category: Volume 2015-2020
Table 2 Sales of Baked Goods by Category: Value 2015-2020
Table 3 Sales of Baked Goods by Category: % Volume Growth 2015-2020
Table 4 Sales of Baked Goods by Category: % Value Growth 2015-2020
Table 5 NBO Company Shares of Baked Goods: % Value 2016-2020
Table 6 LBN Brand Shares of Baked Goods: % Value 2017-2020
Table 7 Distribution of Baked Goods by Format: % Value 2015-2020
Table 8 Forecast Sales of Baked Goods by Category: Volume 2020-2025
Table 9 Forecast Sales of Baked Goods by Category: Value 2020-2025
Table 10 Forecast Sales of Baked Goods by Category: % Volume Growth 2020-2025
Table 11 Forecast Sales of Baked Goods by Category: % Value Growth 2020-2025
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Trademark contravention is very usual because it has several grey areas when it comes to the interpretation of IP rights law.
Coca-Cola's trademark over its bottle's shape, and Fair & Lovely and Emami about its brand line Glow and Handsome are still sub judice.
- You are the registered trademark's owner, and a rival business starts utilizing your mark without registration.- You recognize that a rival business incorporates similarity in wrapping, color, product design, tag lines, brand name or logo, or any other differentiating element.
If you have noticed another business utilizing your trademark, below are some points that might help you to get some legal redressal; Look out the area of business of the infringing mark - This has to be your first step, as the basic test that courts use to look out if the 2 businesses utilizing an identical mark is whether It would cause indecision.- For instance, Kellogg's in the packaged food industry is a well-known mark, so another business in the same industry with the same name will potentially be taken as a trademark infringer, and that can make your argument stern.
- Nonetheless, even if the infringer brand does not belong to your industry, it can still be illusively identical to yours.
It would involve looking out how long they have been in this business.- Also, you should look out how long the violator has used the trademark.
