Yili is the largest company in packaged food in China, supported by its strong presence in dairy. The company tops the list for milk and yoghurt, and achieves robust growth in milk alternatives and baby food. However, it faces direct competition with Mengniu and challenges from emerging players. To reinforce leadership, Yili innovates frequently and explores market opportunities in Southeast Asia.
Euromonitor International’s Inner Mongolia Yili Industrial Group Co Ltd in Packaged Food Company Profile (World) Company Profile offers detailed strategic analysis of the company’s business, examining its performance in the Packaged Food market. The report examines company shares by region and sector, brand portfolio and new product developments, market and distribution strategies, challenges from the competition and future prospects. Use it to understand opportunities and threats facing the business and the factors driving success.
Product coverage: Cooking Ingredients and Meals, Dairy Products and Alternatives, Snacks, Staple Foods.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Packaged Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.
Table of Content
Introduction
State of Play
Exposure to Future Growth
Competitive Positioning
Dairy
Beyond Dairy Products
Key Findings
Appendix
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