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Marketing your service business To Attract Ideal Clients part 1: 4 Pre-requisites

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Twelve and Twenty Eight
Marketing your service business To Attract Ideal Clients part 1: 4 Pre-requisites

Why should people choose you over anyone else who may be offering the same solutions to their problems? The answer lies in your uniqueness. When branding for creatives, this is a high-priority element that I uncover during the brand strategy phase. No marketing effort is complete without a touch of your unique magic that makes your offer stand out. This uniqueness in your niche can be in the form of your process, your personality, or even the way you make your audience feel - each tiny thing can become the factor that sets you apart. So don’t focus too much on following the footsteps of your competitors. Get creative and do things differently. Your uniqueness will shine through when you market your services, attracting the right fit clients whom you don’t have to chase and sell to!

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Twelve and Twenty Eight
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