Reasons Why You Need An eCommerce Mobile App

How far can one go with eCommerce businesses? Well, the sky is not the limit.  

People have turned into online shoppers now more than ever- and it's true for almost all businesses. The power of the Internet has brought everyone on the platform- thus making it easier for everyone to target multiple devices. But the type of devices that you target also has a huge impact on your success.  

One of the best ways to target customers and provide them with personalized solutions is to get into their mobile phones. Quite literally.  

We are talking about eCommerce apps- they are fast, secure, personalized, and way more convenient than any desktop site or mobile web.  

But how to open online shopping app? Is it worth the shot? A hundred times yes.  

 
Why eCommerce App?  

Mobile eCommerce is on a continual rise.  

About 67% of all eCommerce sales come from mobile devices worldwide. It is anticipated that mobile commerce will control 73% of all eCommerce sales in the next two years worldwide.  

But first of all, why eCommerce is needed?  

Because we all want our businesses to reach customers personally- via the web. A brick-and-mortar store is not enough to generate more leads, especially for the current generation that basically lives on the internet.  

But the internet is welcoming for both- an eCommerce website and app. Then why consider building an app, you may ask. Let's discuss that in a bit more detail.  

 
Difference Between eCommerce Website and App  

A mobile website is basically a website that has been created to be used on a tablet or cell phone- to make browsing and shopping easier for the users. A mobile app, on the other hand, is a program that caters to only cellphones. These guarantee a better mobile experience and personalized browsing for its users.  

Consider this- any random mobile user uses applications more than the web. It is one of the reasons why we use Facebook, Snapchat, Instagram apps instead of their web version. Long story short, an app will get you more visitors and conversions than a web due to its convenience.  

However, you can have your individual eCommerce website and app. These generate more promising leads and get businesses more conversions.  

 
How are Mobile Apps Helpful?  

Mobile apps are useful for both- users as well as app owners. Here's how:  

For Businesses  

A commendable mobile app:  

• Allows better personalization;  

• Utilizes mobile features, like GPS, camera, etc., for better features;  

• Offers higher conversions than the web;  

• Reduces cart abandonment rate;  

• Increases loyal customers and rate of retention;  

• Establishes brand recognition and reputation.  

For Consumers  

A mobile app is good for the consumers because it:  

• Has better navigation and smoother UI;  

• Offers better algorithm for searching and filtering products;  

• Comes with personalized ads;  

• Has the option of cart;  

• Offers coupons, scratch cards, etc., for loyal customers.  

 
How to Build eCommerce Mobile App?  

Building an app begins with ideas. Contrary to popular belief- this process is more about ideas and less about execution. Ask yourself why you want to come up with this app? What problems does it solve for your customers? Do your competitors already have a solution? What else can you offer?  

Once you are sure about the vision and mission, try to focus on the mobile commerce app design. You can hire designers and developers for this process or get started with a prebuilt app.  

There are various white label solutions available in the market for an eCommerce app. For example, JumpGrowth has built an eCommerce app for food delivery- fully customizable and easy to use. Contact us to know more.  

 
How Much Does It Cost to Make eCommerce App?  

Your app's complexity decides the incurred cost.  

For starters, you'll need a backend part, a frontend part, UX/UI design for designing this front part. Then the app owner must have a panel for controlling its modules. Then third parties, such as Google Maps, Payment Modes, etc., will also integrate with it.  

The number of developers and the required skills depends a lot on the number of features that you might want in your app- and the number of developers will determine its average cost.  

However, a good MVP version of the best eCommerce apps for android and iOS costs around 40000 – 200000 USD for development alone.  

 
eCommerce Mobile Application Features  

There is no limit to this. However, there are the basic features that the best eCommerce android apps and iOS apps must offer:  

Creative Appeal - It must be captivating enough for the users to actually stay and check out what you offer. Your content and design must be on point.  

Menu and Filters - One of the biggest reasons why mobile users shift from a website to an app is for better navigation. Having the right menu and filters can give your app a very smart and easy-to-browse user interface.  

Search Options - A user might want to look for a specific product. The search option comes in handy in such cases.  

Speed - Having a good loading speed should be your topmost priority. A slow app would lead visitors to bounce back pretty easily, and they may be gone for good.  

There are a lot more eCommerce mobile app features that are a prerequisite to a good interface, but they vary among various businesses.  

 
Wrapping It Up  

Being successful with an online business is no layman's job. For starters, it is not easy to build a commendable online reputation, establish a sound presence in the crowded market, build an ally of loyal customers, and most of all, build a mobile eCommerce platform. But it is certainly possible to accomplish- you just need to follow the right strategies.  

Consider all the afore-mentioned points to understand if your business is ready for an eCommerce app. You may want to work on your own or work with us. JumpGrowth is a leading mobile app development company for eCommerce, and we are here to get your work done with no hassle.  

Not sure what to do? Drop us a hi, and our consultant will get in touch with you!