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5 Most Popular Digital Marketing Tools

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Sanjay Burman
5 Most Popular Digital Marketing Tools

Every day, companies need to market their products or services in the most effective way to grab their target audiences' attention. But it's not easy; there are many tools and ways available for doing this.

Today digital marketing is the obvious choice because of its ability to give you enormous traffic with lowest cost. With more than 2 billion people using internet, it's a great way to promote your business.

Every digital marketer uses a different set of tools creating a unique marketing toolbox for themselves.

Here the top 5 digital marketing tools are listed that have shown effective results till now:

1) Google Adwords – it helps you to create text or image ads quickly. You can also track keywords, monitor competitor ads and improve conversion rate with this powerful tool. If you want more control on your Adwords account then look out for Adwords editor alternative.

2) Facebook Power Editor – This is similar to Google Adwords where you will be given access to details like number of likes, comments, reach of the page, etc. You can make bulk changes in your profile and see how it's working for you.  You can learn more about the tool in digital marketing training in Bhopal.

3) MailChimp – With this tool, you can design email templates, create an email list, send out customized emails to subscribers and even track campaign results. This is among the most favorite tools for marketers to manage their email marketing campaigns.

4) Hootsuite – If you are looking forward to establishing social media presence then here comes Hootsuite with its array of options like scheduling publishing content on different networks at once, including Facebook company pages or Twitter profiles in one place. It also helps you monitor conversations about your brand across various channels & Search Engines.

5) Google Analytics – It's one of the most popular tools to analyze your website's traffic and audience behavior. It helps you identify new leads, prioritize leads by estimating real visitors for each of them, track visitor referral sources or estimate conversions from different campaigns. You can also use it on mobile app for tracking purposes.

6) Bitly – With this tool on your side, you will be able to expand short links into a longer version that gives you insight on views, clicks and more sharing information thus creating a strong brand image among its users.

About the Author:

We are one of the leading institutes for digital marketing training in Bhopal. We provide a combination of practical and theoretical learning with 100% placement assistance. Our training programs are designed to get the best out of you.

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