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The Ultimate Guide to GPS Tracking Application Development

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Juliana Bryant

GPS or Global Positioning System refers to a popular navigation system that uses satellites, algorithms, and receivers. It consists of a network of orbiting satellites and can work in any weather conditions. Let’s explore the various benefits of GPS tracking application development.

Benefits of GPS tracking mobile app development

One of the major concerns regarding mobile apps is that a number of users download apps out of sheer curiosity and end up abandoning them after a couple of uses. Ultimately, such mobile applications end up getting uninstalled. GPS tracking is a powerful functionality that can help you ensure app retention. It can significantly improve the application’s user engagement. GPS tracking apps can offer real-time updates. Therefore, the users are kept in a loop, allowing you to gain their trust in the process. This helps in boosting user trust and loyalty.

The complete process of GPS tracking mobile app development:

Conducting Market Research

Before you get started with GPS tracking mobile application development, it is essential to conduct extensive market research. You should be aware of the present scope of the market, and know who your competitors are. Check out the various offerings and evaluate their pros and cons. You can use the information to find gaps that your application can fill and come up with a comprehensive solution to the problems being faced by users. Make a strategy and find out the strengths and weaknesses of your competitors. Evaluate their unique selling points and determine how you can stand out.

Picking the tech stack for GPS tracking mobile app development

It is evident that the tech stack will depend on the platform and your business goals. Irrespective of the platform, APIs or Application Programming Interfaces shall be required for building a GPS-enabled app. These APIs will help you find the user’s location and place the coordinate on the map. Some of the popular APIs for iOS are Google Maps API and Core Location API. Android users can choose from Google Location Services API, Google Maps API, and Google Maps Directions API.

Choosing the right GPS tracking app development services

There are a number of GPS tracking application development service providers in the market. Such an abundance of choices can make it difficult to pick one. However, in order to pick the right partner for your project, you will have to consider a number of factors. For starters, check out the qualification and experience of the developers. You should find a partner that has extensive experience in GPS tracking mobile app development. Check out their competencies and tech skills to ensure they can deliver stellar results.

Apart from tech skills, you should also consider the partner’s domain expertise. Expert partners can help you bypass major development challenges while assisting you with business decisions. After that, check out their portfolio to see if they have worked on similar projects. Read the reviews and feedback offered by past clients as well.

Taking proper security measures

GPS data tracking has sparked a number of privacy concerns across the globe. These privacy and security issues often prevent users from enabling GPS or giving permissions to apps.

Location-based data is highly sensitive and can have grave implications if it gets breached or misused. Therefore, during the GPS tracking mobile app development, you should ensure security and privacy. For starters, add a privacy policy and have users review and accept it. Thereafter, have users know how the application uses the collected information in layman language. Then you should apply the recommended security practices such as two-factor authentication, data encryption, SSL connectivity, etc for protecting user data. You can also look into social network integration as it not only improves the user experience but mitigates security risks surrounding authentication as well.

Final Words

Mobile phones are no longer used just for taking or placing calls, exchanging texts, and playing games. They have now become the primary tool for a number of people for surfing the web, sending emails, placing orders, and a lot more. Smartphones come with embedded GPS tracking systems. GPS-enabled mobile apps enjoy higher user retention. Take the help of the right GPS tracking app development services and build a profitable application.

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