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How to Publish Your App on Google Play and the App Store in 2021

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Andrew Rudy
How to Publish Your App on Google Play and the App Store in 2021

By focusing on design and development, many entrepreneurs are oblivious to what happens after they create and test an application. 

As simple as it sounds, getting your app reviewed and published on the App Store and Google Play Store requires careful preparation. The number of guidelines, rules, and requirements you need to consider is overwhelming. Also, most of them should be considered early in the development of an application.

If your application is incomplete, Google or Apple may take more time processing it, or your application may be rejected. Once your application has been reviewed, its status will be updated and you will receive a notification. Publication then takes one to two business days.

After submitting an iOS app for review, you can view its status in My Apps in iTunes Connect or in the iTunes Connect app for iPhone and iPad. You can view the status of an Android app submission in the Google Play Console for Android. For Google Play, an app review can take seven days or even longer. For the Apple App Store, 50% of apps are reviewed in 24 hours and over 90% are reviewed in 48 hours. If you don’t get a response from the store you’ve submitted your app to, you can always check Apple services at developer.apple.com.

To publish your app, you must create a corporate or individual (small business) account on each app store. Apple charges $99 a year for such an account, while Google charges a $25 one-time fee.

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Andrew Rudy
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