How Do You Create a Customer Acquisition Strategy?

Finding out and connecting with top-level talent is becoming increasingly difficult with each passing day.

However, now the limitations of being within the four walls of a confined space is not there anymore.

This is the time to build that flexible workforce that you had always wanted to have but always procrastinate thinking one day you will get to it.

Looking for qualified candidates from the mass pool of recruitment is the most critical part of the recruiting process.

It can also be the toughest – especially if you’re waiting around for the right job seekers to apply to join with you.

Instead, you can actually find them on your own with the help of different sourcing strategies.

It refers to all the technologies, tools, and strategies that businesses use to gain new customers and retain existing ones.

They comprise goals to enhance sales and ROI, create long-lasting relationships with customers, and boost customer retention.Overview of CRMSome businesses still maintain spreadsheets, inboxes, etc., to track customers and relationships with them.

However, as the businesses increase in size, it becomes difficult for these systems to track these relationships.

Coming to what CRM software does, it stores and manages data from different sources and touchpoints.

Besides, CRM also enables you to add planned and completed activities like follow-ups with prospects and replies.

And CRM helps you manage and store every piece of information related to contacts, including leads, business partners, vendors, etc.How Does CRM Function?Let’s understand how CRM functions with the help of a real-life scenario.

Product Managers play a pivotal role in the product management lifecycle.Product Management is all about delivering innovative products that challenge the status quo, change the way certain things are done and most importantly solves problems of your customers.Whatsapp, Slack, Viber changed the way people communicate.Facebook, Instagram, Linkedin paved the way for social collaboration from both personal and professional standpoints increasing global connectivity.IPhone, iPods and Smartphone’s changed telecommunication & the way music is consumed forever.You get the drift!Innovation and disruption in a good way is at the heart of all these technological wonders backed with a breakthrough vision, robust product roadmap and go-to-market strategy.

Read the full article at Orangescrum blog

Prime Healthcare appears to be using an aggressive merger and acquisition strategy to expand its presence.

Recent deals include an agreement to acquire Garden City (Mich.) Hospital, the purchase of Landmark Medical Center in Woonsocket, R.I., and the planned acquisition of several New Jersey hospitals, including Saint Michael's Medical Center in Newark and Saint Mary's Hospital in Passaic.

Although industry experts have observed some larger for-profit hospital operators are becoming more selective in the smaller providers they acquire, Prime Healthcare seems to still be willing to take on financially troubled facilities.

For example, Saint Mary's Hospital — which Prime Healthcare has applied to acquire— has been struggling financially for a number of years and currently has about $39 million in long-term outstanding debt and $5.1 million in a working capital line of credit.

This past September, the hospital operator issued $475 million in debt, partly to help finance its hospital acquisitions.

The debt was broken down into a $250 million senior secured term loan and a $225 million asset-based credit facility, with the term loan going toward acquisition financing.