There are many crypto projects coming out every day. But if you ask whether everyone knows about all of them, the answer would be No! Only a few projects reach the spotlight and get adequate funding from crowdfunding. Entrepreneurs cleverly opt for an ICO token marketing service to get into the game of ICO. Initial Coin offering is one of the preferred fundraising models opted by young crypto enthusiasts. If you are confused about what to do with ICO, here is a quick guide to give you basic insights on ICO and ICO marketing.
Why should you choose ICO?
There are many crowdfunding models like IEO, IDO, ILO, etc, that can be opted by a crypto project to raise funds in the initial stages. In ICO, the investors will invest in the shares using cryptocurrencies, fiat currency, or even native tokens of the ICO platforms. In return for their investment, they will receive crypto tokens or utility tokens.
The major advantage of opting for ICO is
- Anyone with cryptocurrency can buy an ICO token
- The tokens can be sold globally
- Less barrier to entry, that is anyone can initiate an ICO and anyone can invest from any part of the world
- Introduces a better liquidity
Though launching an ICO is advantageous, it is necessary to put in a proper ICO marketing strategy to take the project towards the road of success.
There are many useful insights starting from a search engine optimized website with all details of the project to social media marketing campaigns. Influencers marketing also plays a vital role in ICO marketing these days. You can simply get in touch with an ICO marketing service provider to know other strategies they can come up with to conduct targeted ICO marketing.
