The global Massage Equipment market research report, published by Value Market Research, is designed to offer various market framework such as market size, portion, trends, growth path, value and factors that impact the current market dynamics over the forecast period 2022-2028. Most importantly, this report also provides the latest significant strategies adopted by major players along with their market share.
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the massage equipment market include BOSSMANBRANDS, OSIM International Ltd., JSB Healthcare, Panasonic, Prospera, Casada International, RoboTouch, Prospera. This section includes a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
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Market Dynamics
The rapid pace of advancement in technology has created an extremely competitive market, especially for electronics. So the growth in the electronics market has increased the number of investments made in the development of advanced massage equipment. Consumer behaviour patterns are also changing and people are more interested in purchasing updated electronic equipment even if they are massage equipment. Besides the normal massaging mechanisms the massage equipment kits are also equipped with Bluetooth, music players, and body scanners. The increasing demand for such updated equipment is acting as a major driver for the massage equipment kits market.
The report covers Porter’s Five Forces Model, Market Attractiveness Analysis and Value Chain analysis. These tools help to get a clear picture of the industry’s structure and evaluate the competition attractiveness at a global level.
Additionally, these tools also give inclusive assessment of each application/product segment in the global market of massage equipment.
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Market Segmentation
The entire massage equipment market has been sub-categorized into product and application. The report provides an analysis of these subsets with respect to the geographical segmentation. This research study will keep marketer informed and helps to identify the target demographics for a product or service.
By Product
· Chairs & Sofas
· Back Massagers
· Handheld
· Neck & Shoulder
· Others
By Application
· Commercial
· Home
Regional Analysis
This section covers regional segmentation which accentuates on current and future demand for massage equipment market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand for individual application segment across all the prominent regions.
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The global massage equipment market size is expected to reach USD 12.4 billion by 2025, according to a new report by Radiant Insights, Inc., expanding at a CAGR of 8.6% over the forecast period.
Light massage at a certain interval can help the common mass overcome these issues and lead a healthy life.
Thus, the corporate organizations and multi-national firms started installing massage chairs, sofas, and other equipment to resolve the everyday issues and ensure quick relaxation.
As of 2019, it was observed that around 350 million people worldwide suffer from arthritis, where 40 million patients are located in U.S. More than a quarter million of these patients were kids and 60% of the total patients in U.S. were females.
Neuroscientists have noticed that massage helps in activating those parts of brain, which are triggered under the influence of opioid painkillers such as codeine.
Handheld massagers are expected to expand at the fastest CAGR of 9.6% from 2019 to 2025 as they provide convenience to the buyers • The home application segment is expected to expand at the fastest CAGR of 9.4% from 2019 to 2025 due to shifting inclination towards a healthy lifestyle among millennials and increasing use of such type of equipment in home • North America led the massage equipment market and accounted for a share of 40.4% in 2018 on account of high concentration of health enthusiasts in U.S. and Canada • New launches in terms of inclusion of smart features is expected to remain a key strategy among the market participants.
