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Spotlighting opportunities and challenges of doing mobile money business in Middle East

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Nikunj Gundaniya
Spotlighting opportunities and challenges of doing mobile money business in Middle East

Technological advancement and the availability of the Internet of Things have brought a revolution in the banking and finance sectors. As one-third of the world’s population is connected to the Internet with more than 700 million mobile connections, it is the ideal option to invest in mobile money.


Mobile money has been touted as the revolutionary tool for expanding financial services in low-resource countries like Egypt and Bahrain. With just a mobile phone, the users can quickly transfer money with a click and without needing any access to an existing bank account.


As of January 2022, two-thirds of the global mobile money business model were driven by users in the regions, with a value of 25 billion dollars.


What is mobile money?

The Coronavirus Pandemic has enabled the banks and fintech industry to accept contactless payment to follow social distancing guidelines for stopping the spread of infection. This further encouraged the financial institutes to take advantage of the latest fintech trends to serve their customers the most productively and safely ever.




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Nikunj Gundaniya
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