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Benefits of Coupons

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Benefits of Coupons

Benefits of Coupons


Coupons aren't the most high-tech tool in your small business toolbox -- but they're still one of the most effective ways of generating interest in your products and services.

Consumers have a long-standing love affair with okioki coupons.

Whether it's for a free pizza or 20% off at the local department store, a coupon still can still capture the heart - and the wallet - of the average American consumer.

But consumers shouldn't be the only ones loving coupons. As a small business owner there are a lot of reasons why you should also show a little love to coupon promotions. Successful entrepreneurs rely on coupons as a strategic component of their marketing plans because they understand that the benefits of coupons are simply too good to pass up.

  • Coupons generate traffic. When business is slow, a coupon has the ability to increase the amount of traffic in your store. But don't plan on hoards of consumers unless you are willing to offer a coupon that offers real savings. We've all seen coupons that aren't really coupons and today's customers can spot a bogus deal from a mile away.
  • Coupons create incentives. Want to give your customers a reason to buy now? Use a coupon. Coupons create incentives for consumers to buy your products rather than someone else's. And by strategically employing expiration dates, you can give customers an incentive to purchase your products during slow periods.


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