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Blogging Trends and Predictions: Top 7 Trends to Follow

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Earth Techy
Blogging Trends and Predictions: Top 7 Trends to Follow

To make sure your blogging and content marketing efforts bring the desired results, check out key blogging trends and predictions.

Blogging is a perfect online marketing tool that works for the recognition of your brand and keeps the target audience interested. Blogs serve multiple purposes at once: they attract traffic to your website, engage the occasional visitors, and eventually improve brand visibility and sales. With the spread of the coronavirus pandemic, more and more businesses rely on blogging to market their products and services.

Every effective blog should be helpful and relevant. For example, a professional online resume writing service provider resumeperk.com has a company blog where writers share professional tips. They share the best advice on resume writing, job search, interview tips, and review the services offered. Such resume writer tips help professionals advance in their careers and work for brand recognition.

At the same time, blogging is a turbulent sphere where the rules of the game change frequently. To make sure your blogging and content marketing efforts bring the desired results, check out the next year’s trends as listed below.


The Key Trends and Predictions 2022 in Blogging:


1. Long-form content will be on the rise

Whereas short-form posts (under 500 words) are perfectly reasonable for news, entertaining posts and updates, the leading marketers such as Neil Patel stress the importance of so-called long reads. These are blog articles of 1,800 words and above. Such length is perfect for educational articles, how-to’s, instructions, and analytical articles.

Such articles generate more organic traffic and backlinks. They attract the readers who are genuinely interested in the matter and stay relevant for a longer time than the short brief posts. And finally, publishing well-researched, in-depth articles helps you establish a reputation in the industry and earn the credibility of prospects.

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