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Top 12 Reasons Your Brand Needs a Voice-First Strategy

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vijay purohit
Top 12 Reasons Your Brand Needs a Voice-First Strategy

It’s no secret that voice-based technology like Microsoft’s Cortana, Apple’s Siri, Google Assistant and Amazon’s Alexa is here to stay and its market share is only set to grow in the coming years. In fact, voice-based shopping will grow to a whopping $40 billion in 2022 across the U.S. and U.K., according to a study.


The new voice activated digital assistant chatbot is seen altering the course of our daily interactions with mobile devices. With the new whiff of smart AI-enabled services, business activities like communication, tasks management, work productivity and customer service are getting reshaped.


As per Google, 27% of the global online population is using voice search on mobile devices. Today, businesses online are already aligning themselves with the upcoming ripple of voice chat. If you are yet to adapt your business to the upcoming era of voice-tech, elucidated below are top 12 reasons why voice-first should be an important part of any business strategy:


1. CONSUMERS WANT FRICTIONLESS OPERATIONS


Products that resonate most with consumers become bestsellers in the market. 


Today, people gravitate a lot towards trying fresh innovations that are likely to make their life easier, better and richer. More personalized the solution is, more chance there is for the product to make a significant difference in their life. Voice recognition chatbot is the smartest way of getting many of your need fulfilled with the help of AI (Artificial Intelligence) used as a processor in robot communication.It is consumers whose tastes are growing increasingly evolved and inconstant. Hence, the technology that resolves their predicaments must be innovative and inclusive of their changing requirements. AI-based Voice assistant is the demand from consumers especially because of its quick assistance calibre. From payment to travel booking, everything needs speed, precision and trustworthy solution without


It is consumers whose tastes are growing increasingly evolved and inconstant. Hence, the technology that resolves their predicaments must be innovative and inclusive of their changing requirements. AI-based Voice assistant is the demand from consumers especially because of its quick assistance calibre. From payment to travel booking, everything needs speed, precision and trustworthy solution without the involvement of any friction in the process.


This is where personalized voice chat can touch customers widely all over the world.


2. AI ROBOT MEANS TRANSFORMATION AND CUSTOMER SATISFACTION


Observing the sophisticated behaviour of technology lovers, we can say that our world is more than willing to be transformed. In the era when not a single day passes by without sweeping your thumb across mobile screens, AI robot chat means a groundbreaking revolution we all have been waiting for.


Financial operations seek unconventional means of completing transactions, which is why it is important for banking organizations, credit unions and financial institutions to come unite under the common roof of digital transformation. The technology of AI has the unequalled potential to push operational efficiency, minimize costs, accelerate the speed of research and discovery process, generate better revenue and earn customer satisfaction. Does the chatbot know how to meet user requests?


3. VOICE AI AUGMENTS CUSTOMER INSIGHTS


Having a voice activated bot also means utilizing a system with great data capabilities that supply reliable insights to customers in every possible interaction. By providing rich, correct real-time information, voice enabled AI does the job of generating the flow of instant information delivered with an intelligent process. Surprisingly, by establishing a seamless connection between customer end and service personnel, AI voice chat bot technology brings an integrated solution that helps improve customer’s side of the experience.


4. ALL-TEXT-NO-VOICE CHATBOTS ARE QUITE MECHANICAL


The biggest worry about engaging in a text-chat conversation is that it requires patience, time and voiceless understanding of the matter under discussion. There are still efficient chat robot services functioning on a good conventional face of a text-based interface; however human conversations need a substantial voice support to take major business decisions and approve them with a stamp of a human voice.


Plethora of modern conversations is voice supported because after all, humans tend to trust those emotions, instincts and intents that can be perceived directly by their senses. The plain robotic text often lacks transparency, context and personalized sentiments, making interactions quite inorganic and strenuous, eventually resulting in misinterpretation of an actual nuance of conversations. Thus, voice activated chatbot helps overcome the problem and is a future of highly automated, intelligence-driven business communication.


5. THE SPEEDY, RAPID RESPONSES


Another element that makes our interactions more real, effective and human is the speed of verbal feedback being received from voice recognition AI talking robot. After all, no conversation is leveraged properly if it lacks a faster pace of information delivery. In any business that involves a great volume of client acquisition and retention tactics, instantaneous replies are most welcome and wholeheartedly preferred. Talking to AI robot will provide an experience so satisfying and real, you might think as if you are having a conversation with a friend. Such solution is enriched with


Talking to AI robot will provide an experience so satisfying and real, you might think as if you are having a conversation with a friend. Such solution is enriched with a voice that eliminates the usual feeling of talking to just a machine.


6. BETTER TASK MANAGEMENT FROM TWO-WAY EXCHANGE


The best part about having a voice based command in your productive conversation is that it essentially bolsters two-way communication, leaving you with pleasant, fruitful experience. For instance, think of a situation in which you need to book a Broadway play or grab dinner with your partner at your favourite place on a Friday evening.


You can add a chatbot to your ongoing conversation and ask it to help you with your evening plans. You can simply use a voice command, and the smart-talking robot will present you with several options to choose from. You can then decide and share your choice with the speaking robot who will take your order and save you a lot of time and efforts.

In the same way, businesses and relevant tasks are conveniently managed with the help of sharing two-way dialogues with AI robots, increasing the business efficiency and productivity.


7. CREATING A MORE FUN-FILLED, DELIGHTFUL AND INTEGRATED EXPERIENCE


Voice activated digital assistant is turning all the rage in AI space where many companies see collaborating with Tech leaders as a brilliant opportunity to create robotic voice assistant products. Due to rise of IoT, it is now possible to convert the word IT (Information Technology) into information management. Internet gives rise to interconnected smart devices which can be further enhanced by voice activation.


On the other hand, as we mentioned, customers appreciate innovative ways of engagement with a brand. With this said, simple, direct advertising will not elicit much from customers. Using talking bot is a fresh, exciting concept able to create a positive sensation in people who experience it. Therefore, companies and entrepreneurs can now adopt robots to share their brand information in order to build awareness and produce even more integrated, delightful and rich customer experience.

8. CONVERSATIONAL INTIMACY SPAWNS PERSONALIZED COMMERCE


The meaning of any conversation is to establish strong, lasting connection with people, which is what intelligent voice assistant software do. Chatting through text has its limit, and this a principle adopted by many successful chat apps (whatsapp, Viber, Skype) as well. Human’s psychology tends to work best in favour of voice communications.


Hence, companies that realize the potential of integrating voice activated technology into conversational commerce can have a better chance to make their business strategy more efficient. Such real-time voice services instil a sense of intimacy and a touch of personalization, ultimately yielding better customer engagement and acquisition.


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