If a company lacks a solid mission and goal, nothing will go well. But, if employees are focused on a common, clear goal, they’ll be driven to do their jobs no matter where they’re sitting, or how they’re scheduling their work. There’s a lot of buzz about the word “culture” and what it means within an organization. A culture is built on a company’s mission and core values. It describes what a company represents both within its walls and to the outside world.
Culture must drive every single corporate decision, including hiring practices. Every employee should be committed to the firm’s mission. Office design must reflect the culture, and any philanthropic activity a company engages in should also have a direct link to the mission. And this is what even He follows for all his organizations.
Mr. Shailesh Rajpal on this detailed about his mission in Rajpal Group of Companies, “We Help People Get Jobs. Everything flows from that core message. Our employees respond by knowing exactly what they’re working toward and how to accomplish that goal. It boils down to “practicing what you preach.” Companies talk about what they want their culture to be, or offer employees rewards to promote it, but in the end it needs to be actionable.”
To build a sustainable corporate culture, focus on these three areas:
1) Environment – Research shows that 90 percent of what we perceive about our world is absorbed visually. And, visual perceptions greatly influence our overall impression of our surroundings. That’s why a company’s physical environment is so important to get right.
In creating an office environment, there is no “one size fits all.” Every company is different and every workforce is different. Authenticity is essential. A physical office space should reflect a company’s culture and employees’ needs. In turn, it can play an important role in employee engagement.
2) Benefits and Perks – Consider the main age group of employees you seek to attract and retain. Does your benefits package provide the key benefits that people in this age group want and need? At the same time, it’s important to make sure your benefits package doesn’t discourage workers in other age groups. Employers who want to stand out should focus on more than just benefits – job candidates seek perks that offer work/life balance or recognition. Those types of benefits are nearly as valuable as compensation, according to results of our Science of Talent Attraction Study.
3) Communication – Mr. Rajpal always believed that if you treat employees like adults, they will behave like them. Talking to employees like they are children is an easy trap when you have to communicate something difficult. But, it’s important to remember they are adults and they can handle honesty. So, be honest about why changes are being made.
At last Mr. Shailesh Rajpal concluded, “Whether you’re a large corporation, or a small, family-owned business, offering employees free lunch and ping-pong tables will only get you so far. But by building a strong, action-minded culture that provides employees with career advancement and opportunities to make an impact, you’ll not only attract top candidates, you’ll retain them.”
If a company lacks a solid mission and goal, nothing will go well.
But, if employees are focused on a common, clear goal, they’ll be driven to do their jobs no matter where they’re sitting, or how they’re scheduling their work.
It describes what a company represents both within its walls and to the outside world.Culture must drive every single corporate decision, including hiring practices.
Every employee should be committed to the firm’s mission.
Office design must reflect the culture, and any philanthropic activity a company engages in should also have a direct link to the mission.
Rajpal on this detailed about his mission in Rajpal Group of Companies, “We Help People Get Jobs.
Be it directly or indirectly, the internet has affected our lives in a number of ways.
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But do you know how to make people aware of your local business?Why Local Search Matters For Small Business
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They usually use different vehicles which is not a great option for conducting important sales or other types of meetings.
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As a corporation, you will not want to make your clients driving a car or focus on any other things except business.
