When it comes to apparel ecommerce, high-quality apparel product photography is crucial for attracting customers and increasing sales [1]. While professional photography equipment can be expensive, there are ways to achieve great results on a budget.
All you need is a camera (smartphone, digital camera, or point and shoot), a tripod, lighting source (preferably natural), foam boards, clamps, and a white background.
[1]. There are different techniques to photograph clothing, such as using an invisible mannequin, hiring a model, or using flat lay photography
[2]. It's important to prepare the clothing before photographing it to ensure it looks its best and to minimize excessive editing Proper lighting, taking multiple shots, and achieving consistency are also key elements for a successful apparel product photoshoot
[3]. Remember that high-quality imagery can significantly improve various e-commerce KPIs, so invest time and effort into your product photography.
4. Pick your look Once you are done with the shoot, select the background you want. This is where the magic begins- you can ofcourse create white background or packshot product photos easily. However, what’s unique to DoMyShoot is that you can also pick from 1000s of product-centric flat lay backgrounds that help tell the story of your brand and product.
simply pick anyone one that you wish to adapt for your brand. Open the image on the photo editor and have all the fun making it look as good as new again! Change the background to another flat-lay with a new look and different props, add your logo and any text you want, pick any of our elements to further enhance the image and design it any way you like! Save your project and you now have another flat-lay photo of your product to share everywhere.
