1984 was a landmark year in pop culture, highlighted by Michael Jordan beginning his NBA career with the Chicago Bulls and the debut of a signature shoe named after him. Jordan inked a 5-year endorsement deal with Nike worth $2.5 million, leading to the creation of the Jordan 1 shoes. Thanks to his rising popularity, these shoes quickly became a staple for both fans and basketball players. More than just footwear, Jordan 1 shoes embody his performance, success, determination, and agility. Plus, wearing them simply makes you look cool!
Now, 40 years later, the appeal of Jordan 1 shoes hasn’t faded. They continue to captivate sneakerheads and basketball fans alike, appealing even to those who don’t play sports.
But why are Jordan 1 shoes still so popular? Continue reading to explore why they remain essential additions to any sneaker collection.
Jordan 1 is for everyone.
The shoes were designed by Peter Moore, Nike’s first Creative Director, and the name was suggested by Jordan’s agent, David Falk. It’s called ‘Air Jordan’ to represent the athlete’s ability to soar through the air when he dunks.
Although inspired by an athlete, the shoes are not just for basketball players. Jordan 1 shoes feature an innovative construction with fixed straps to the ankle and forefoot for stability. Plus, they have padded ankle collars for comfort, a heel cup for additional support, and air cushions.
A stand-out shoe
Back in 1984, NBA regulation basketball sneakers had to be either all-white or all-black. Jordan 1 Shoes disrupted that norm with their color and the winged logo on the high tops’ upper part. The sneakers featured the Chicago Bulls’ colors, specifically red, white, and black, resulting in the nickname BRED, meaning bold and braggadocious. Much like its namesake, the shoe never fails to attract attention.
Shoes that show persistence
Michael Jordan continued to wear his signature shoes despite the NBA fining him $5,000 per game, which ultimately led to the sneakers being banned on the court. Nike capitalized on this controversy by launching a commercial that proclaimed the NBA couldn't stop people from wearing them. By the end of the season, Jordan had clinched the NBA’s Rookie of the Year title, catapulting Jordan 1 sales to $126 million. The infamous shoes became symbols of some of the most unforgettable moments in marketing and fashion!
Looking for authentic Jordan 1s?
Look no further. Find the perfect pair of Jordans at Millennium Shoes. Spend over $150 to get free shipping, and be sure to subscribe to get first dibs on sales, new releases, and discounts.
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Millennium Shoes, located in Inglewood, California, stands as a distinguished purveyor of upscale footwear, apparel, and accessories. Our partnership extends to renowned brands like Nike, Jordan, Adidas, Puma, Vans, Converse, Billionaire Boys Club, and Staple, among other notable names. Our commitment lies in orchestrating a seamless, remarkable shopping journey for our patrons. This commitment is underpinned by our unwavering dedication to offering superior-quality products that consistently exceed the ever-evolving expectations of our esteemed customers.
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Official images of the Air Jordan 1 High OG Electro Orange have finally landed and these are a pair we're absolutely loving here at FavSole!
Originally referred to as the 'Black Toe Shattered Backboard', the pair have now taken on a new name alongside this official unveiling.
The Air Jordan 1 has been exceptionally hyped as of late and Jordan Brand certainly aren't slowing down on the releases, so strap yourselves in for this!Whether you're new to collecting Jordans or an avid fan already, these are already more than worthy of a place in your rotation, so read on for your best look yet and all the information you need in order to get your hands on a pair!Looking set to be crafted from premium leather across the uppers, the Air Jordan 12 Twist showcase classic college colour blocking with shades of orange, white and black forming an aesthetically-pleasing mix.
Nike's signature Swoosh logo takes pride of place on either side while Nike Air logos and the famous Jordan wings logo also make an appearance.
This all sits on top of a clean white midsole that encases full-length Nike Air technology.The Air Jordan 1 High OG 'Electro Orange' is set to launch on July 17th, although like all releases at the moment this could be subject to change.
Make sure to keep it locked in right here at FavSole for all the latest news and updates and while you're here check out the Jordan 4 White Oreo!
Luckily, the XX9’s still held up on these more typical court conditions, where there were very few issues, and I only had to wipe the outsoles on really dusty floors.
I’d say the XX8’s went above and beyond what one would come to expect from their shoes’ traction, but the XX9’s give you what you should expect… something solid and reliable.Cushion – This can technically be considered a downgrade since they’ve removed the heel’s Zoom unit, but it didn’t feel like a downgrade when you were playing.
Removing the protruding Zoom does lessen the ‘bounce’ you receive from the unlocked aspect, however, its still undeniable that this is the best Zoom Air setup to date.
What minor tweaks they’ve made only enhances the transition of the shoe, some felt the XX8’s were a little slappy from heel to toe, and I think this setup is awesome for Zoom Air lovers.Does the heel bother me at all?
New Jordans 2018 did core out a small portion of the heel, similar to a runner, so that those that typically strike with their heel will receive some added compression for comfort.Materials – Performance Woven upper… you the real MVP.
One thing to note is that you’ll receive a better fit and experience the more you wear them… not sure why, but the woven upper really conforms to your foot shape the more you sweat in it.
