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The Challenges of Introducing a New Mobile App to the Market

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Dariya Lopukhina
The Challenges of Introducing a New Mobile App to the Market

A recent study conducted by digital experts AppAnnie predicts the app economy will be worth $6.3 trillion by 2021, up $1.3 trillion since last year and a staggering $5 trillion since 2014. Competition in the mobile industry is fierce, the Google Play and Apple App stores currently comprise of over 5 million apps combined, with new applications entering the market daily.

Due to the volume of new startups and app producers entering the market, even those dominating the market today may well be knocked out of pole position in the near future. Let's review some major mobile app development challenges and how to overcome them.

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Dariya Lopukhina
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