26th September, 2018 - Gellan Gum Market is directly used in food and beverages produced by culturing bacteria. It is a food ingredient mainly a water soluble polysaccharide prepared by fermenting the microbes. A highly transparent gel is obtained by recovery with isopropyl alcohol which is dried and milled. Gellan gum is mostly used in gummy food and beverages as a gelling ingredient in food products. Gellan gum was discovered and developed as a commercial bio gum product by Kelco, a division of Merck & Co. It was experimented as a food additive in Japan for the first time and since then it has been subsequently approved for food, cosmetic, pharmaceutical industry. Its wide use consists of thickener, stabilizer and emulsifier.
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Gellan gum serves as an alternative to several thickeners and stabilizers that are used while preparing food and it does not modify color and taste of food plus it is used in small quantities as an anti-settling agent. It thus helps in improving quality of the product that minimizes the cost. It can be used in religious rituals owing to its vegan nature plus it can be also used in low-calorie products. The gel helps in fermentation procedures as it usually contains nitrogen. The drivers responsible for the growth of gellan gum market include growing demand of bakery products that augments the demand of desserts, jelly jam, pudding, cakes, confectionary and marshmallows round the calendar propels the growth of gellan gum market for the forecast period. Additionally, rising number of consumers consuming bakery products and items and growing awareness for personal care products is boosting the market growth.
On the basis of application, the gellan gum market is segmented into food and beverages, personal care products, medicine, chemical industry, textile production, food & beverages, cosmetics. On the basis of type, the gellan gum market is segmented into High-Acyl gellan gum and Low-Acyl gellan gum. High-Acyl is gellan are flexible and elastic in nature which is unbreakable. Low-Acyl gellan gum is hard and firm and also unbreakable. Acyl is a group of molecules which is added in deserts, jams, jellies, pudding, frost of cake, sugarcoating of confectionary, cakes and pet foods.
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