Facebook wants you to know Live broadcasting isn t just for celebrities.Facebook has bought a new series of US and UK TV, web, billboard, bus, and baggage claim ads that suggest you go Live when you see something cool, want to show off a talent, or just have something important to say.The campaign could further accelerate the growth of Live, which has seen the number of people broadcasting at any given minute go up 4X since May.Streams have come from all seven continents plus outer space, they cause people to comment 10X more than normal videos, get watched 3X longer than non-Live content, and most broadcasts come from regular people even if public figures get the biggest audiences.Facebook is competing with YouTube Live and Twitter s Periscope for broadcasters and viewers, and the ads could help give it a populist edge.Here we ve compiled all of the video ads into one clip:
MoreThe logo of Samsung Electronic is seen at its headquarters in Seoul, South Korea, July 4, 2016.NEW YORK Reuters - Advertising technology company Mirriad says it is working with Samsung Electronics Co Ltd and China's video site Youku to market Samsung products to Chinese viewers who are gravitating toward streaming video content.Mirriad's technology inserts products or signage, from things like a branded beverage bottle on a table to a billboard with brand imagery in the background, into streaming video content.For instance, in the show "Ode to Joy" on Youku, as two characters emerge from an underground escalator in an urban setting, a billboard at the landing bears an ad for Samsung's Galaxy C phone.After the episode was shot and produced, the ad was inserted by Mirriad's technology over a real billboard at the setting.Chinese e-commerce giant Alibaba Group Holding Ltd bought YouTube-like site Youku for over $4 billion to tap into an audience of millions.
Yahoo may be playing with the idea of one day scanning people on the street or in their cars through a camera and mic-equipped "smart" billboard.According to patent applications disclosed on Thursday, first discovered by The Mercury News' Ethan Baron, Yahoo sees a future where billboards collect audience data in real-time through a camera and a mic in order to display better-targeted ads.The goal is to make billboards "smarter" and serve ads that match the interest of a broader group of people nearby."Instead of relying on 'personalization' like online advertising, the techniques described herein rely on 'grouplization' i.e.selection of advertising content based on an aggregate representation of the target audience that is derived, at least in part, from real-time information," the patent document said.It says image recognition and sound capturing techniques could collect data that identify the demographic characteristics or keywords spoken by the group to help each billboard serve up better ads.It's unclear how it will deal with potential privacy issues, but it is an intriguing idea that could bring some new innovations to a decades-old business model.Here's a diagram from the patent document that illustrates the way it would work:And how the whole process would work:NOW WATCH: Surprise: Earth has two moonsLoading video...
Yahoo, under fire over this week s revelation that it helped the federal government spy on its users, has applied for two related patents describing a camera-equipped billboard that can spy on drivers.The patent applications, submitted in March 2015 and made public by the U.S. Patent and Trademark Office on Thursday, describe a billboard that has sensors including cameras, microphones and even retina scanners built in or positioned nearby.Image or video data may be processed to determine whether any individuals looked directly at the advertising content e.g., using image recognition and/or eye tracking techniques , said the patent documents, which use much of the same language in describing the technology.Verbal reactions by passersby could be collected via microphones.Audio data captured by one or more microphones may be processed using speech recognition techniques to identify keywords relating to the advertising that are spoken by members of the audience, the documents said.Image data or motion/proximity sensor data may be processed to determine whether any members of the audience paused or slowed down near the advertising content, from which it may be inferred that the pause or slowing was in response to the advertising content.The invention, which of course is not guaranteed to appear on roadsides, represents an attempt to bring online-style targeted advertising to billboard ads.Advertising in public places e.g., roadside billboards, public transit, etc.
Ever since it was reported that the Rolling Stones were headed back to the studio last December, fans have been eagerly anticipating new songs from the long-enduring rock legends.But given the length of time fans have already waited — the Stones last studio album came out in 2005 — most expected this latest release might be in gestation for a good while.But then it was announced, via a Billboard interview with guitarist Ronnie Wood, that the group would have new songs out before the end of 2016, after a successful bout in the studio yielded a number of worthy new blues songs and classic-sounding covers.The band have stayed true to their word: The Rolling Stones first album in morethan a decade will be called Blue & Lonesome and will just eke in before the year s end, hitting stores on December 2.We went in to cut some new songs, which we did.We cut 11 blues in two days, Wood said of the record.
Motorists were left in shock when footage of a couple in a sexual encounter was displayed on a billboardIndonesian police have arrested a man accused of hacking into a public billboard in Jakarta and streaming a pornographic film.The 24-year-old IT analyst has admitted the crime, said police, for which he could face up to six years in jail.Motorists were left in shock last week when footage from a Japanese porn film was displayed on an electronic screen in south Jakarta.The video ran for five minutes on Friday before power was eventually cut.However the clip had already been captured on many mobile phones and soon spread across social media.
Around 1pm today in Jakarta, commuters were treated to an impromptu porn screening.Sadly, police were able to cut power to the jumbotron billboard after approximately five minutes.It s unclear if the incident was an accident caused by an incautious billboard tech, or the result of a prankster—but either way, according to Indonesian newspaper Harian Jogja, the perpetrator has since been caught.Redditors were quick to identify the exact film as Tokyo Hot N1185.For the curious, the description of the porno, via the site 3javdaily, reads:Tokyo Hot n1185 Tokyo heat absolute obedience Kasumi Kato Tokyo Hot n1185 Tokyo heat absolute obedience Kasumi Katoseries grated take insult thoroughly video absolute obedience Cusco in the vagina out piss Masturbation gangbang Pies in the category show Deep Throating Squirting cleaning Blow Spanking electric massage Dirty masked man mask included caster Women s Pies Ana, etc.
Shazam, the mobile and desktop app that acts as a digital ear and song identifier, crossed the 1 billion download mark recently, according to a report from Billboard on Thursday.The London-based company, Shazam Entertainment Ltd., also announced that it has achieved profitability, at long last, thanks to a new focus on advertising sales, alongside revenue from commissions on digital music sales and traffic referrals to streaming music sites.Shazam s CEO told the Wall Street Journal that the company is still sending 1 million clicks daily to streaming services like Spotify, Apple Music and others who do pay it for the traffic and conversions when they make a purchase.But advertising revenue now is greater for Shazam than other sources.Ads on Shazam are displayed while app users scan their environment to identify a song or other media like TV shows.The ads on display often have nothing to do with music.
It s been a long and winding road but Swedish music, podcast and video streaming provider Spotify has finally made its debut in the Land of the Rising Sun.Given the locals love affair with compact discs, however, it may not be all that big of a deal.According to the Recording Industry Association of Japan via Billboard, locals spent around $991 million on CDs during the first half of this year compared to just $255 million via digital distribution – a category that includes streaming, album and track sales, ringtones and videos.Viewed under a different light, only 18 percent of recording industry dollars in Japan came from digital last year versus 66 percent in the US.What s more, a larger percentage of Japan s residents 91.1 percent have stable access to the Internet in the US, that figure is lower at 88.5 percent.What these statistics really mean is that Spotify has an absolutely massive opportunity in front of it with Japan, the world s second largest recorded music market.
Spotify, the largest music streaming service in the world, may purchase one of its rivals soon.A new report from the Financial Times subscription required says Spotify is in "advanced talks" to buy SoundCloud.The deal could cost Spotify a cool $700 million about £538 million, AU$910 million , based on SoundCloud's current valuation.Spotify is currently valued at $8.5 billion about £6.5 billion, AU$11 billion .While SoundCloud is a great place for artists to share and engage with their communities, the streaming music service has failed to gain traction against competitors like Spotify 40 million paid users , Apple Music 15 million subscribers , Google Play Music and Tidal.The service currently has 175 million users, according to Billboard, but it's unclear how many of those users pay $10 a month for the SoundCloud Go service, which gives users access to exclusive tracks, offline playback and an ad-free experience.
Drake s new short film Please Forgive Me launched today ahead of schedule as an Apple Music exclusive.The 23-minute long film begins with a plot similar to Indecent Proposal, as it involves a wealthy millionaire offering Drake s girlfriend, played by Belgian model Fanny Neguesha, $1 million to spend the night with him.From there it delves into more of an action flick, as Drake, the girlfriend, and Popcaan decide to take off with the cash instead.Filmed in a week s time in Soweto township in Johannesburg, South Africa, Please Forgive Me was inspired by Drake s 2016 album, Views – a chart-topping release that held the number one spot on the Billboard 200 for 12 weeks in a row, reports Rolling Stone.To date, the album has sold over 1.4 million copies in the U.S.Two songs from the album are in the film as music videos – One Dance, and Controlla.
Painting a Billboard at Les Arènes, Nîmes, FrancePublisher malaise towards ad blockers doesn't seem to have lessened consumer appetites for downloading them.Ad blocking usage jumped 11 percent in the past year, according to a new report from Adobe and anti-ad blocking firm PageFair, bringing the total number of global users from 198 million to 220 million.The yearly study is widely cited as the definitive measure of the global ad blocking industry, despite the fact that it seldom holds good news for those who make a living online.The researchers behind it project an even more pronounced spike next year — up to nearly 300 million total users — given the growing pool of people with internet access in emerging countries."If U.S. advertisers don't try to address user experience, they can potentially see another 20 million people added to the ad blocking pool based on similar rates we've seen in other countries," said Becky Tasker, Adobe's managing analyst for digital insights.
View photosMoreA billboard displays the logo of Snapchat above Times Square in New York March 12, 2015.NEW YORK Reuters - Snap Inc, the newly renamed parent company of messaging app Snapchat, plans to start selling camera-equipped sunglasses starting this fall, Chief Executive Evan Spiegel told the Wall Street Journal in an interview.The sunglasses, dubbed Spectacles, will be sold via limited distribution for about $130, said Spiegel, who described the device as a toy.The first hardware to be sold by Snap, the sunglasses will record video from the user's perspective in 10-second increments that can be synched with his or her smart-phone.
Oculus co-founder Palmer Luckey is apologizing for "the impact my actions are having on the VR community," even as he seeks to minimize his support for a pro-Trump political group and push back against reports that he was behind some of the group's controversial online posts.In a public Facebook post late last night, Luckey confirmed earlier reports that he donated $10,000 to Nimble America, the self-described "shitposting," meme-making group behind controversial The Donald subreddit though he says he has "no plans" to donate more .Luckey said he thought the group had "fresh ideas on how to communicate with young voters through the use of several billboards."That includes one such billboard in the Pittsburgh area that called Hillary Clinton "too big to jail," according to reports.In the wake of controversy surrounding that revelation, Luckey said he was "deeply sorry that my actions are negatively impacting the perception of Oculus and its partners," and that "my actions were my own and do not represent Oculus."Luckey also says that previous reports on that donation do not accurately reflect his political views.
Oculus VR founder Palmer Luckey confirmed to The Daily Beast that he is money behind a group of alt-right shitposters who plan to spread memes disparaging Hillary Clinton, like a billboard in Pittsburgh that claims the former U.S.And that revelation about the father of modern virtual reality, which he confirmed on Facebook, doesn t shock me at all.I ve spoken with Luckey only a couple of times over the years, but we re also friends on Facebook.That never really meant anything until July, when he responded to a news story I shared that points out that police deaths are more rare under President Barack Obama.Luckey claimed the story is poorly written and poorly argued.He also reiterated the argument the article was trying to debunk: that Obama s criticism of the criminal justice system and support of Black Lives Matter protesters encouraged anti-police violence.The president should not be making public comments on specific cases before the facts are known, especially if he is going to take a side and appeal to emotion, wrote Luckey.
Tony Webster Luckey on the cover of Time in 2015.In its launch post, Nimble America said it had proved that shitposting is powerful and meme magic is real, continuing:We believe that America has been lead by poor leaders who have abandoned American principles and sold out all Americans.With the right leadership America will reverse its course towards mediocrity and globalism, becoming great again.A digital billboard has meanwhile appeared in Pittsburgh for some reason—which the group is claiming marks its first step off the Internet and into meatspace.It features a warped image of Trump's rival Hillary Clinton's face with the words Too Big to Jail.
Oculus founder and CEO Palmer Luckey has been funding an organization dedicated to posting memes in support of Donald Trump in his campaign for president.Nimble America, a self-described social welfare 501 c 4 non-profit, announced itself on the promise that meme magic is real.The 24-year-old millionaire confirmed to The Daily Beast that he has been financially backing the group and posting on its behalf on Reddit using the organization-provided pseudonym NimbleRichMan.Thus far, the group s biggest accomplishment has been a digital billboard outside of Pittsburgh depicting a distorted face of Hillary Clinton with the words TOO BIG TO JAIL .It s something that no campaign is going to run, Luckey told the Daily Beast regarding the billboard.I ve got plenty of money.
Peter Thiel is not alone.There s another tech figure who s pro-Donald Trump.Palmer Luckey, the wealthy co-founder of Facebook-owned VR company Oculus, has been funding a group dedicated to circulating anti-Hillary Clinton memes.On Reddit, Nimble America called itself a social welfare 501 c 4 non-profit dedicated to expletive posting in real life.Among the accomplishments the group is touting: a billboard outside Pittsburgh that featured Clinton s face along with the words Too Big To Jail.The group also boasted of conquering Reddit and the mainstream media.Luckey seemed to be trying to hedge a bit when he told the Daily Beast that he only funded Nimble America because he has plenty of money and it sounded like a real jolly good time.But the Daily Beast wrote that Luckey was listed as the group s vice president on its website.In addition, Luckey told the Daily Beast that he wrote the following under the Reddit pseudonym of NimbleRichMan:Another post by NimbleRichMan that s since been deleted includes this: We know Hillary Clinton is corrupt, a warmonger, a freedom-stripper.
You've heard Patrick McKenzie's famous refrain "Charge more."You might have even heard Marc Andreessen talk about putting up a billboard in the heart of San Francisco with just the words "Raise Prices."The advice is well deserved.Pricing is a huge revenue lever, and over and over, B2B SaaS companies completely change their businesses by improving it.This tool will help you explore the revenue impact of changing your SaaS pricing.
On Wednesday, Mic published an extensive report on leaked internal emails from Apple employees that discussed the sexist, toxic work environment at the company.On a Tuesday morning in July, when men on her team began to joke that an office intruder was coming to rape everybody, Danielle decided to speak out about what she described as the very toxic atmosphere created by jokes about violent sexual assault.But the internal office chat-log of the incident in question, obtained by Gizmodo, reveals more detail about the specific incident that Mic describes as publicly joking about rape .A team member had referenced the Bed Intruder Song — a popular internet meme since 2010 that set a dance tune to a local TV interview about a house intruder who allegedly tried to rape the sister of the meme s star, Antoine Dodson.The video has been viewed 133 million times on YouTube and the song hit number 89 on the Billboard 100 charts when it was released.Could do without having songs referencing sexual assault mentioned, replied Danielle.