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Nataliia Bubniuk
Digital Marketing Strategist at Romexsoft.com
Followers 20 Following 4
Nataliia Bubniuk 2017-11-30
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A product backlog is, in simple terms, a “to do” list. In the case of software development, as in any project, this “to do” list has to be organized and prioritized.

Think in terms of a new home construction, as an example. Walls cannot go up before the foundation is built; roof cannot go on until the walls are built. And none of this can happen until goals and an overall blueprint is hammered out between the homeowner and the builder and his team. And how tasks are organized, prioritized, and completed is the difference between an amazing home (software product) and one that is mediocre at best and filled with issues at worst.

At Romexsoft, we learned early on how to organize a product backlog in JIRA software, to build superior software products for our clients. In our minds, it is the best framework for overall project management and documentation of every step in our process from concept to release. And clients who outsource software development to us seem to absolutely agree.

collect
0
Nataliia Bubniuk 2017-01-16
img

Ecommerce is becoming a very crowded space. Competing businesses can sell their products all over the planet, and getting a good piece of the marketplace is harder and harder to accomplish.

Most ecommerce entrepreneurs have mastered content marketing. They understand the concepts of building relationships with customers, of keeping each content marketing platform engaging and up-to-date. They build their email lists and retain users with creative campaigns. They are even moving into geo-location and personalization with their content outreach. And still, they are not able to increase sales performance for all of their efforts.

The Answer Lies in Ecommerce Analytics and Data Science

When e-commerce companies are asked about how they are using analytics and data, there seems to be a disconnect. More than a half of Fortune 500 companies are actually using big data to analyze their websites for traffic, user experience and behavior, in order to gather the information to alter user behavior. But small and mid-sized e-commerce businesses have not taken the full advantage of the data science and big data analytics that is out there. There are two reasons for this:

  • They may use Google data analytics and generate plenty of reports that show areas of weakness, but they are not sure how to effectively correct those weaknesses.
  • They may believe that they have to hire a data scientist like the “big boys” do, who can not only collect and analyze, but who can then collaborate with marketing staffs to develop complex and expensive strategies. Such strategies will address challenges (traffic patterns, bounce spots and rates, etc.), and, as well, analyze specific customer behaviors and how those behaviors can be targeted to increase sales in the future. It’s pretty amazing stuff, actually, and much of it is accomplished through data science machine learning, allowing machines to use algorithms and math to solve specific problems better than humans can.

The truth is this: An ecommerce business of any size can take advantage of data science for business and use it to ramp up its customer base (and thus profits). For small and mid-sized businesses, this does not mean adding expensive big data science experts. It means contracting out with a service that has the data scientists who can collect the data, organize and analyze it, develop models, and then collaborate with others on their teams to make recommendations to an ecommerce business, including ecommerce conversion rate.

Why Data Science?

collect
0
Nataliia Bubniuk 2016-09-13
img

Students couldn’t resist going to the site, surfing around and connecting with one another.

How to create a social network from scratch and monetize it?

Step 1: Develop a Concept Based Upon Value to Users

This will be the most critical piece of your entire journey to start a social network, and you need to think long and hard about your concept.

You can decide to go for a large demographic and a more general focus in the beginning and thus have a larger base to market to from the beginning.

One point to consider here.

collect
0
Nataliia Bubniuk 2017-06-16
img

While financial services technology is certainly disrupting traditional banks, investment firms, and even insurance companies, there is something that traditional institutions have more capacity in than fintech companies – trust.

People have always trusted that their money, valuables, and their information are safe within a brick and mortar bank. Translating that to a fully digital operation is a big leap.

Nothing will kill a fintech initiative faster than a security breach. Already, there are examples of fintech and fintech-related startups that have exploded because of cyber attacks or failures in compliance. And, the interesting thing about these cyber-attacks is that they have not been highly sophisticated – they have occurred through social engineering (psychological manipulation of people for secure information) or by exploiting some basic security weakness.

Security in fintech has to be a top priority. And if you are considering the development of a fintech application, you have to bump this up to the top.

Getting that security and trust will involve understanding the fundamentals of security as you develop a fintech startup or app, mitigating the risks, and then demonstrating your successful security as a business asset.

collect
0
Nataliia Bubniuk 2017-01-16
img
We need only to go back twenty years and think about surgical procedures, childbirth, and transplants to realize how far medicine has come. Consider as well the fact that doctors from different corners of the globe can now collaborate in real time, as surgeries are being conducted. Patients now wear electronic monitoring devices that send continual digital information to their healthcare providers about blood pressure and sugar levels and other monitoring devices remind patients to take their medications. In fact, the predictions about the rate at which continued technological advances in medicine will occur are astounding. Electronic Medical Records Technology – a Less-Publicized Disruption One of the lesser discussed areas of health care has been the revolution that is occurring in electronic health records (EHR) implementation and management. But this area of health care is also promising to bring about some of the greatest improvements in health care, with major benefits to both providers and patients.
collect
0
Nataliia Bubniuk 2016-09-08
img

Late in 2014, Amazon purchased Twitch.TV for $970 million, winning a bidding war with Google.

Founded in 2011, Twitch.TV was established for gamers – gamers who wanted to livestream their gaming activities, by creating channels on Twitch and streaming videos of themselves playing in real time.

It was actually a spin-off of Justin.TV which had been created long before the current disruptors, Periscope and Meerkat.

(This is what Twitch.TV does, of course)

If you allow others to stream, will you charge them to do that or will you give it free of charge and earn money in other ways?

You have to make these decisions upfront because they will impact on how you’ll make a streaming website and how you’ll provide for scaling later on if you choose to begin only with you streaming.

collect
0
Nataliia Bubniuk 2017-05-04
img

The average business owner just wants his software or apps to work stable. He either has in-house developers, or he outsources. Either way, he determines what he wants a new software to do, conveys that to his developers, and expects them to come through. What he has a right to expect is a custom solution, designed specifically for his company, that, with some training and support, will meet his expectations for performance.

More often than not, this means that developers turn to Java, a programming language with amazing versatility. Today, there are more than 6.5 million Java developers globally, because of its utility, ease of use, security, reliability, and the platform independence (it works no matter what the hardware or the operating system is in use).

collect
0
Nataliia Bubniuk 2017-01-16
img
A 19-year old student, Boyan Slat, recently invented a device that will clean up ocean garbage, primarily plastic, that threatens all forms of ocean life. Now 21, he is about to see the first prototype go to work, having been mentored by a startup accelerator. Three students in Africa recently demonstrated a process by which urine can create electricity. 2017 promises to be a year of continued innovation, and in the tech arena especially, new startups hold a lot of promise for business, governments, and overall human well-being. Here are 5 top startup trends to watch out for in 2017. #1 AI and Machine Learning Artificial intelligence has been a theme of science fiction for years.
collect
0
Nataliia Bubniuk 2016-09-06
img

This guide will walk you through the essential considerations and tech stack for building scalable websites.

Yahoo and Google – these are sites, among others of course, that have been scaled and scaled so well that millions of online users can access them at once, and the load is not a problem.

If for example, you decide to resolve capacity issues by adding more servers, costs will increase and manageability may become more difficult.

In designing such a site, decisions need to be made.

Studying up on how to mitigate the risks involved will give you some potential solutions.

So, if user A is looking for some piece of data based upon a keyword, for example, that request goes through an API node to your huge database.

collect
0
Nataliia Bubniuk 2017-05-04
img

In game theory, there is a puzzle called The Byzantine General’s Problem. The scenario is simple: a military general has developed a strategy for an attack. But he is pretty certain that there are traitors in the midst of his rank and file. He does not know who to trust. So, how does he can get the plans disseminated to his troops without them being sabotaged by the traitors? Who can he trust and how can he figure out who to trust?

Trust is a big issue. That is why we have lawyers, use banks, and get our documents and contracts witnessed and notarized. But what if there was a way to eliminate the trust issues with a technology that is virtually infallible? This is the potential of blockchain technology applications for any sector that has traditionally relied upon some authority who can be trusted – the financial industry or the insurance market, for example.

collect
0
Nataliia Bubniuk 2016-09-13
img

If you are a no-coder yourself, the logical assumption is that you need to hire a web development company.

Though I’m not a clairvoyant, I can still tell you a thing or two of what kind of witchery goes into web app development cost and how to accurately predict the possible price tag of the entire projects.

To get really precise estimates you can use the three-point estimation technique, which implies creating three figures to represent the probable distribution required, based on your best guesses and prior experience:

m= the most likely estimate

Creating a set of user stories is the second approach to identifying how much does it cost to build a web application.

Here’s an example: “As a user I want to click login into my account using email or a social media account”

collect
0
Nataliia Bubniuk 2016-08-17
img

Considering the recent federal government initiative offering over $4.4 billion in EHR Incentive Program payments (which you may be eligible for too, along with some 76.000 more providers), there shouldn’t be much else holding you back from adopting an EHR/EMR system at your facility.

The physical space saved by digitalizing all medical records.

Significant reduction of medical errors and improved results in patient management.

EMR Software Development: Tips To Get It Right From The Start

Implementing an EMR system in your organization is a long and often rocky pass.

We always expect our clients to have a detailed brief outlining different software modules and clear product expectations.

collect
0
Nataliia Bubniuk 2017-11-30
img

A product backlog is, in simple terms, a “to do” list. In the case of software development, as in any project, this “to do” list has to be organized and prioritized.

Think in terms of a new home construction, as an example. Walls cannot go up before the foundation is built; roof cannot go on until the walls are built. And none of this can happen until goals and an overall blueprint is hammered out between the homeowner and the builder and his team. And how tasks are organized, prioritized, and completed is the difference between an amazing home (software product) and one that is mediocre at best and filled with issues at worst.

At Romexsoft, we learned early on how to organize a product backlog in JIRA software, to build superior software products for our clients. In our minds, it is the best framework for overall project management and documentation of every step in our process from concept to release. And clients who outsource software development to us seem to absolutely agree.

Nataliia Bubniuk 2017-05-04
img

The average business owner just wants his software or apps to work stable. He either has in-house developers, or he outsources. Either way, he determines what he wants a new software to do, conveys that to his developers, and expects them to come through. What he has a right to expect is a custom solution, designed specifically for his company, that, with some training and support, will meet his expectations for performance.

More often than not, this means that developers turn to Java, a programming language with amazing versatility. Today, there are more than 6.5 million Java developers globally, because of its utility, ease of use, security, reliability, and the platform independence (it works no matter what the hardware or the operating system is in use).

Nataliia Bubniuk 2017-01-16
img

Ecommerce is becoming a very crowded space. Competing businesses can sell their products all over the planet, and getting a good piece of the marketplace is harder and harder to accomplish.

Most ecommerce entrepreneurs have mastered content marketing. They understand the concepts of building relationships with customers, of keeping each content marketing platform engaging and up-to-date. They build their email lists and retain users with creative campaigns. They are even moving into geo-location and personalization with their content outreach. And still, they are not able to increase sales performance for all of their efforts.

The Answer Lies in Ecommerce Analytics and Data Science

When e-commerce companies are asked about how they are using analytics and data, there seems to be a disconnect. More than a half of Fortune 500 companies are actually using big data to analyze their websites for traffic, user experience and behavior, in order to gather the information to alter user behavior. But small and mid-sized e-commerce businesses have not taken the full advantage of the data science and big data analytics that is out there. There are two reasons for this:

  • They may use Google data analytics and generate plenty of reports that show areas of weakness, but they are not sure how to effectively correct those weaknesses.
  • They may believe that they have to hire a data scientist like the “big boys” do, who can not only collect and analyze, but who can then collaborate with marketing staffs to develop complex and expensive strategies. Such strategies will address challenges (traffic patterns, bounce spots and rates, etc.), and, as well, analyze specific customer behaviors and how those behaviors can be targeted to increase sales in the future. It’s pretty amazing stuff, actually, and much of it is accomplished through data science machine learning, allowing machines to use algorithms and math to solve specific problems better than humans can.

The truth is this: An ecommerce business of any size can take advantage of data science for business and use it to ramp up its customer base (and thus profits). For small and mid-sized businesses, this does not mean adding expensive big data science experts. It means contracting out with a service that has the data scientists who can collect the data, organize and analyze it, develop models, and then collaborate with others on their teams to make recommendations to an ecommerce business, including ecommerce conversion rate.

Why Data Science?

Nataliia Bubniuk 2017-01-16
img
A 19-year old student, Boyan Slat, recently invented a device that will clean up ocean garbage, primarily plastic, that threatens all forms of ocean life. Now 21, he is about to see the first prototype go to work, having been mentored by a startup accelerator. Three students in Africa recently demonstrated a process by which urine can create electricity. 2017 promises to be a year of continued innovation, and in the tech arena especially, new startups hold a lot of promise for business, governments, and overall human well-being. Here are 5 top startup trends to watch out for in 2017. #1 AI and Machine Learning Artificial intelligence has been a theme of science fiction for years.
Nataliia Bubniuk 2016-09-13
img

Students couldn’t resist going to the site, surfing around and connecting with one another.

How to create a social network from scratch and monetize it?

Step 1: Develop a Concept Based Upon Value to Users

This will be the most critical piece of your entire journey to start a social network, and you need to think long and hard about your concept.

You can decide to go for a large demographic and a more general focus in the beginning and thus have a larger base to market to from the beginning.

One point to consider here.

Nataliia Bubniuk 2016-09-06
img

This guide will walk you through the essential considerations and tech stack for building scalable websites.

Yahoo and Google – these are sites, among others of course, that have been scaled and scaled so well that millions of online users can access them at once, and the load is not a problem.

If for example, you decide to resolve capacity issues by adding more servers, costs will increase and manageability may become more difficult.

In designing such a site, decisions need to be made.

Studying up on how to mitigate the risks involved will give you some potential solutions.

So, if user A is looking for some piece of data based upon a keyword, for example, that request goes through an API node to your huge database.

Nataliia Bubniuk 2017-06-16
img

While financial services technology is certainly disrupting traditional banks, investment firms, and even insurance companies, there is something that traditional institutions have more capacity in than fintech companies – trust.

People have always trusted that their money, valuables, and their information are safe within a brick and mortar bank. Translating that to a fully digital operation is a big leap.

Nothing will kill a fintech initiative faster than a security breach. Already, there are examples of fintech and fintech-related startups that have exploded because of cyber attacks or failures in compliance. And, the interesting thing about these cyber-attacks is that they have not been highly sophisticated – they have occurred through social engineering (psychological manipulation of people for secure information) or by exploiting some basic security weakness.

Security in fintech has to be a top priority. And if you are considering the development of a fintech application, you have to bump this up to the top.

Getting that security and trust will involve understanding the fundamentals of security as you develop a fintech startup or app, mitigating the risks, and then demonstrating your successful security as a business asset.

Nataliia Bubniuk 2017-05-04
img

In game theory, there is a puzzle called The Byzantine General’s Problem. The scenario is simple: a military general has developed a strategy for an attack. But he is pretty certain that there are traitors in the midst of his rank and file. He does not know who to trust. So, how does he can get the plans disseminated to his troops without them being sabotaged by the traitors? Who can he trust and how can he figure out who to trust?

Trust is a big issue. That is why we have lawyers, use banks, and get our documents and contracts witnessed and notarized. But what if there was a way to eliminate the trust issues with a technology that is virtually infallible? This is the potential of blockchain technology applications for any sector that has traditionally relied upon some authority who can be trusted – the financial industry or the insurance market, for example.

Nataliia Bubniuk 2017-01-16
img
We need only to go back twenty years and think about surgical procedures, childbirth, and transplants to realize how far medicine has come. Consider as well the fact that doctors from different corners of the globe can now collaborate in real time, as surgeries are being conducted. Patients now wear electronic monitoring devices that send continual digital information to their healthcare providers about blood pressure and sugar levels and other monitoring devices remind patients to take their medications. In fact, the predictions about the rate at which continued technological advances in medicine will occur are astounding. Electronic Medical Records Technology – a Less-Publicized Disruption One of the lesser discussed areas of health care has been the revolution that is occurring in electronic health records (EHR) implementation and management. But this area of health care is also promising to bring about some of the greatest improvements in health care, with major benefits to both providers and patients.
Nataliia Bubniuk 2016-09-13
img

If you are a no-coder yourself, the logical assumption is that you need to hire a web development company.

Though I’m not a clairvoyant, I can still tell you a thing or two of what kind of witchery goes into web app development cost and how to accurately predict the possible price tag of the entire projects.

To get really precise estimates you can use the three-point estimation technique, which implies creating three figures to represent the probable distribution required, based on your best guesses and prior experience:

m= the most likely estimate

Creating a set of user stories is the second approach to identifying how much does it cost to build a web application.

Here’s an example: “As a user I want to click login into my account using email or a social media account”

Nataliia Bubniuk 2016-09-08
img

Late in 2014, Amazon purchased Twitch.TV for $970 million, winning a bidding war with Google.

Founded in 2011, Twitch.TV was established for gamers – gamers who wanted to livestream their gaming activities, by creating channels on Twitch and streaming videos of themselves playing in real time.

It was actually a spin-off of Justin.TV which had been created long before the current disruptors, Periscope and Meerkat.

(This is what Twitch.TV does, of course)

If you allow others to stream, will you charge them to do that or will you give it free of charge and earn money in other ways?

You have to make these decisions upfront because they will impact on how you’ll make a streaming website and how you’ll provide for scaling later on if you choose to begin only with you streaming.

Nataliia Bubniuk 2016-08-17
img

Considering the recent federal government initiative offering over $4.4 billion in EHR Incentive Program payments (which you may be eligible for too, along with some 76.000 more providers), there shouldn’t be much else holding you back from adopting an EHR/EMR system at your facility.

The physical space saved by digitalizing all medical records.

Significant reduction of medical errors and improved results in patient management.

EMR Software Development: Tips To Get It Right From The Start

Implementing an EMR system in your organization is a long and often rocky pass.

We always expect our clients to have a detailed brief outlining different software modules and clear product expectations.